Director of Studio Operations

bodyrok-careers; Alpharetta (GA); Hybrid; USD 65,000 - 85,000; Full time

Benefits offered by this job

Bonus based on performance

Employee discounts

Flexible schedule

Health insurance

Opportunity for advancement

Paid time off

Job summary

BODYROK is seeking a Studio Operations Leader in Alpharetta, Georgia to oversee studio operations and ensure a high-quality client experience. This role will manage Lead Studio Advisors and execute strategies to enhance employee engagement and performance.

The ideal candidate will have over 5 years of experience in operations management, preferably in the boutique fitness industry, and will excel in a fast-paced environment while driving sales and client satisfaction.

Flexible work from home options are available.

Qualifications

• 5+ years of operations or general management experience in a relevant field.
• Proven track record of leading and developing teams.
• Strong sales instincts with experience in revenue generation.

Responsibilities

• Oversee daily studio operations and personnel.
• Develop and track KPIs for performance.
• Drive revenue performance and sales initiatives.

Skills

Operations management

Team leadership

Sales strategy

Analytical skills

Communication

Job description

Benefits

• Bonus based on performance
• Employee discounts
• Flexible schedule
• Health insurance
• Opportunity for advancement
• Paid time off

BODYROK offers high‑intensity, low‑impact Pilates workouts that tone, sculpt, and redefine your body and mind in just 45 minutes. As a rapidly growing franchise group in the North Georgia suburbs, we are actively expanding our footprint and looking for mission‑aligned leaders who are ready to grow with us. At BODYROK, we are committed to helping people—team members and members alike—become the best version of themselves.

We are looking for enthusiastic, motivated, and hardworking individuals who are passionate about health, fitness, and the BODYROK brand.

Studio Locations

North Georgia Region - Roswell, Cumming, Milton, Johns Creek

Job Summary

The Studio Operations Leader is the operational backbone of our studio group—a confident, high‑energy leader who thrives at the intersection of people, process, and performance. You will partner directly with ownership to translate vision into execution, build a culture that clients and staff genuinely want to be part of, and ensure every studio is running at its best.

In this role, you will oversee our Lead Studio Advisors, who in turn manage our Studio Advisors—the front desk team who are the face of BODYROK for every member, every day. As our franchise group continues to grow across the North Georgia suburbs, this role will expand in scope and impact.

Leadership & Team Development

• Lead, inspire, and manage our studio operations team—including Lead Studio Advisors, Studio Advisors, and sales functions—setting the tone for culture, accountability, and excellence every day.
• Oversee Lead Studio Advisors who manage day‑to‑day Studio Advisor (front desk) performance and scheduling across our studios.
• Conduct regular 1:1s and team check‑ins to surface challenges early, celebrate wins, and coach team members toward ownership of their responsibilities.
• Develop and execute strategies to drive employee engagement, retention, and performance, building a team that genuinely loves coming to work.
• Oversee hiring, onboarding, and ongoing development for all studio operations staff.
• Ability and willingness to have an in‑person presence at all studios throughout the month.

Operational Excellence

• Own daily studio operations end-to-end—from opening procedures to class execution to closing—ensuring every client touchpoint reflects BODYROK’s standards of service.
• Build, document, and continuously improve policies, processes, and workflows that scale as our franchise group grows, including troubleshooting playbooks for common operational scenarios.
• Develop and track KPIs across client experience, staff performance, and studio efficiency; generate regular reporting and translate insights into action.
• Maintain studio presentation, equipment readiness, inventory levels, and retail stocking to brand standards at all times.

Sales Strategy & Revenue Growth

• Own the studio group’s revenue performance—setting targets, tracking results, and building a sales‑positive culture across the entire team.
• Develop and execute membership sales initiatives, retention campaigns, and client re‑engagement strategies to drive consistent growth across all revenue categories.
• Coach and support team members on effective sales conversations, objection handling, and client relationship management.
• Build data‑driven reporting to monitor sales performance by individual, revenue category, and time period—and use it to make fast, informed decisions.
• Execute in‑studio and community marketing activations to drive new leads and strengthen member retention.
• Lead marketing strategy across all studios partnering with marketing manager and social media team.

Client Experience

• Ensure every client interaction—from first visit to long‑term membership—is warm, professional, and consistent with the BODYROK brand.
• Act as the escalation point for client concerns, resolving issues promptly and turning difficult moments into loyalty‑building opportunities.
• Identify and implement improvements to the client journey that deepen engagement and grow our community presence across all locations.

What We’re Looking For

• 5+ years of operations or general management experience, ideally in boutique fitness, hospitality, or a membership‑based consumer service environment.
• Proven track record of leading and developing teams in a fast‑paced, multi‑location or multi‑faced environment.
• Strong sales instincts with experience driving revenue targets and coaching others to do the same.
• Highly analytical—comfortable building reports, interpreting data, and making decisions backed by metrics.
• Exceptional organizational skills with the ability to manage competing priorities without losing momentum or attention to detail.
• Outstanding communicator with a warm, outgoing presence that reflects the BODYROK brand in every interaction.
• Self‑starter who takes initiative, solves problems proactively, and brings a genuine can‑do attitude to every challenge.
• Passion for health, wellness, and the BODYROK Pilates mission—you don’t just manage studios, you believe in what we stand for.

Travel

• Must have a personal vehicle to travel between studios.

Position

• Full‑time, Salary

This position description intends to describe the general nature and level of work being performed by people assigned to this job. It is not intended to include all duties and responsibilities. The order in which duties and responsibilities are listed is not significant.

Flexible work from home options available.