Director of Sales

Tom Trese; La Crosse (WI); On-site; USD 80,000 - 120,000; Full time

Job summary

A leading foodservice company located in Wisconsin is seeking a Director of Sales. This role involves overseeing all sales and marketing activities to enhance products and services while also managing a team. The ideal candidate will possess a high school diploma with significant experience in foodservice sales, including supervisory roles, and should have exceptional relationship management skills. Further, potential candidates with a Bachelor's degree and a deeper background in the field will be given preference. Competitive salary and benefits will be offered.

Qualifications

• 4-6 years of foodservice industry sales or related experience with supervisory experience.
• 6-10 years preferred experience in foodservice industry sales with supervisory/management experience.

Responsibilities

• Responsible for planning, developing, and managing sales and marketing activities.
• Develops and implements strategic marketing and sales plans.
• Establishes and maintains relationships with key strategic partners.
• Directs staffing, training, and performance evaluations.
• Analyzes sales performance and market trends.

Skills

Sales management

Marketing strategy

Relationship building

Market analysis

Budget management

Education

High School Diploma or Equivalent

Bachelor's Degree

Job description

Director Of Sales Job Description

Position Purpose: Responsible for planning, developing, and managing all sales and marketing activities necessary to successfully market products and services to customers. Also responsible for establishing sales territories and goals; determining the product line; managing pricing; managing sales; managing promotions; managing staff development; managing training; and conducting market research. Effectively manage assigned personnel. Functions as a team member within the department and cross‑functions, as required, and perform any duty assigned to best serve the company.

Primary Responsibilities

• Develops and implements strategic marketing plans, sales plans, and forecasts to achieve corporate objectives for products and services.
• Develops and manages sales/marketing operating budgets.
• Plans and oversees advertising and promotion activities, including print, online, electronic media, and direct mail.
• Develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long‑term market share.
• Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
• Establishes and maintains relationships with industry influencers and key strategic partners.
• Guides the preparation of marketing activity reports and presents to executive management.
• Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
• Directs sales forecasting activities and sets performance goals accordingly.
• Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
• Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
• Represents the company at trade association meetings to promote products.
• Meets with key clients, assisting the sales representative with maintaining relationships and negotiating and closing deals.
• Coordinates liaison between the sales department and other sales‑related units.
• Analyzes and controls expenditures of the division to conform to budgetary requirements.
• Assist other departments within the organization to prepare manuals and technical publications.
• Prepare a periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
• Reviews and analyzes sales performances against programs, quotes, and plans to determine effectiveness.
• Directs product research and development.

Required Qualifications

• High School Diploma or Equivalent
• 4-6 years of foodservice industry sales or related experience with supervisory experience.

Preferred Qualifications

• Bachelor's Degree
• 6-10 years of foodservice industry sales with supervisory/management experience.