Director of Pharma Product - CVS Media Exchange (CMX)

CVS Health; Wellesley (MA); On-site; USD 140,000 - 180,000; Full time

Job summary

CVS Health seeks a Director of Pharma Product to lead product management initiatives within CVS Media Exchange. In this role, you will define and execute the product roadmap, collaborating with cross-functional teams to drive innovative marketing solutions for Pharma clients, while ensuring compliance with regulations.

Qualifications

• 3+ years managing people.
• 8+ years in product management focused on Pharma marketing, adtech, or healthcare media.
• Knowledge of data privacy and regulatory considerations.

Responsibilities

• Define and execute the product roadmap for Pharma clients.
• Align strategies with business owners to ensure compliance.
• Build innovative ad products tailored to Pharma's needs.

Skills

Product Management

Pharma Marketing

Data Privacy

Regulatory Considerations

Business Acumen

Agile Development

Education

Bachelor’s degree in a quantitative/technical field

MBA or master’s preferred

Job description

Director of Pharma Product - CVS Media Exchange (CMX)

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Director of Pharma Product - CVS Media Exchange (CMX)

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CVS Media Exchange (CMX) is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, agencies, and Pharma clients. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and unique positioning in the pharmacy and provider space to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service, these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. As a Director of Pharma Product, you will function as a product owner and help build best-in-class omni-channel marketing solutions for Pharma clients. This role will focus on defining and executing the product roadmap to deliver unique marketing assets for Pharma, leveraging CVS’s data and media assets to engage both consumers and healthcare providers. You will partner across the enterprise to align strategies with business owners, ensuring compliance with privacy regulations and internal governance policies. The Director will play a lead role in building innovative ad products tailored to Pharma’s needs — spanning direct-to-consumer (DTC) marketing, provider engagement strategies, and measurement solutions. They will work in unison with engineers, UX designers, data scientists, legal, privacy, and business partners to deliver client-facing products. You will build and manage the Pharma product roadmap, align business and technical needs, and be the “voice of Pharma product” with stakeholders to ensure that their needs are met. The Director of Pharma Product will encourage the open exchange of information and viewpoints, inspire others to achieve challenging goals and high standards of performance, and foster a sense of urgency to drive innovation in this growing sector. Additional responsibilities include strategic leadership, product leadership, product roadmap management, cross-functional collaboration, performance excellence, and industry expertise. Required qualifications include 3+ years managing people, 8+ years in product management focused on Pharma marketing, adtech, or healthcare media, experience with Pharma clients, knowledge of data privacy and regulatory considerations, and strong business acumen. Preferred qualifications include familiarity with adtech platforms and partners, knowledge of retail media networks, storytelling and presentation skills, and agile development experience. Education requirements include a bachelor’s degree in a quantitative/technical field or equivalent, with MBA or master’s preferred.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Hospitals and Health Care

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