Director of Marketing and Public Relations

Grand Rapids Chamber

Grand Rapids (MI)

Hybrid

USD 76,000 - 82,000

Full time

8 days ago

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Benefits offered by this job

401(k)

401(k) matching

Dental insurance

Employee assistance program

Flexible spending account

Health insurance

Health savings account

Life insurance

Paid time off

Parental leave

Professional development assistance

Vision insurance

Job summary

Grand Rapids Chamber is seeking a Director of Marketing and Public Relations to maintain a strong Chamber brand and clear external communications for members and the community. You will lead the marketing team, execute the workplan, and ensure a top-tier member experience across channels.

The role requires a proven track record in marketing, communications, and public relations, plus leadership experience. A hybrid schedule in Grand Rapids, MI supports engagement with local partners and events,

Qualifications

5+ years of marketing and communications experience
2+ years of public relations, media relations and team management

Responsibilities

Oversees workload, removes obstacles, and provides direction to the marketing team for a unified Chamber brand.
Directs all public relations efforts, including press releases, media list maintenance, and media inquiries.
Leads all corporate communications: reports, collateral, video content, newsletters, social posts, website copy, and ads.
Collaborates on workplan development and execution.
Hosts Chamber events, videos, and programs; selects guests and speakers.
Directs branding guidelines and brand expression at Chamber headquarters.
Manages special projects including script writing and executive communications.
Maintains relationships with business and community leaders and tracks community priorities.
Manages annual Marketing budget and invoices; ensures budgeting adherence.
Participates in L10 team meetings to advance strategies and goals.
Demonstrates commitment to the Chamber’s vision and mission.
Attends events and represents the Chamber in the community.

Skills

Marketing leadership

Public relations

Strategic planning

Budget management

Team leadership

Social media management

Content strategy

Branding

Communications

Education

Bachelor's degree in Marketing, Journalism, Communications or equivalent degree

Tools

WordPress

Job description

Position Summary

The Director of Marketing and Public Relations is responsible for maintaining a positive and streamlined Chamber brand and external communications to Chamber members, future members and the community. The position leads and manages the marketing team to assure a quality customer experience at every level and the execution of the Chamber’s workplan to advance our business community.

Organizational Values

Passionately pursue excellence.

Foster belonging.

Find an optimal solution.

Focus on member service.

Complete accountability.

Essential Responsibilities

Oversees workload, removes obstacles, and provides direction and leadership to the marketing team to assure a positive and streamlined Chamber brand in all communication avenues and works closely with our events team.
Directs all public relations efforts, including press release distribution, maintenance of active media list, and managing media interviews and inquiries.
Leads all corporate communications, including production and direction of reports, program collateral, video content, magazine, social media posts, e-blasts, Chamber E-newsletter, event graphics, and communications, advertising, research summaries, and website copy.
Collaborates on Chamber workplan development and execution.
Host of some Chamber events, videos, and programs. Collaborates in the research and selection of guests and speakers.
Directs all branding guidelines and brand expression at Chamber headquarters.
Responsible for special projects including, but not limited to, script writing, executive team communications.
Maintains relationships with business and community leaders and has awareness of past, present, and future community issues and priorities.
Manages and plans annual Marketing budget. Includes processing of invoices and budget adherence.
Participates in L10 team meetings to help advance the Chamber’s strategies and goals.
Actively demonstrates commitment to the Chamber’s vision, mission, and organizational goals.
Attends events and participates in community organizations as a representative of the Chamber.

Non-Essential Responsibilities

Assists events team with space set up for various events and programs.
Other duties as assigned.

Supervision Received

General Direction: Plans and arranges own work. Uses a wide range of procedures to accomplish assigned objectives.

Supervisory Responsibilities

Advanced supervision: Determines work assignments, priorities, and procedures for subordinates. Responsible for assigning, scheduling, and ensuring the quality and quantity of work. Approves time off and schedule adjustments. Provides training and coaching

Education & Experience

Bachelor's degree in Marketing, Journalism, Communications or equivalent degree.
Five (5) + years of experience in marketing and communications.
Two (2) + years of experience in public relations, media relations and management of team members.

Other Knowledge, Skills & Abilities

Have proven knowledge base in the area of marketing, communications, and creative design and be able to integrate new knowledge, skills, and best practices into projects.
Strong social media knowledge and solid understanding of website management (Wordpress).
Have proven problem-solving skills and exceptional creativity
Have proven ability to challenge the standard thinking with new ideas, new approaches, and new solutions
Have proven ability to exercise independent judgment with minimal supervision
Have proven ability to assess situations and envision solutions that will meet the member needs.
Have proven written and verbal communication skills
Have proven proofing and editing skills
Have proven ability to collaborate with internal and external colleagues
Strong decision-making skills and the determination to see projects through to the end

Core Competencies

Adaptability: Ability to fit into a changing work environment by staying open-minded and being able to change an opinion on the basis of new information.
Oral Communication: Ability to actively engage in conversations to communicate with economy and clarity, clearly understand the message and intent, and receive and process feedback.
Management: Ability to achieve desired outcomes by organizing individuals and setting goals and priorities to deliver results.
Strategic Planner: Ability to offer advice and create a plan based on analysis of issues and trends, develop a vision for the future, and create a culture in which the long range goals can be achieved.
Creativeness: Ability to think in ways that produce something new or which lead to novel ideas.

Pay: $76,000.00 - $82,000.00 per year

Benefits