Director of Marketing

Intermountain Home Services, LLC.; Sandy (UT); In loco; USD 150.000 - 210.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical coverage

Dental coverage

Vision coverage

401(k) with company match

Descrizione del lavoro

Intermountain Home Services, LLC. is seeking a Director of Marketing to lead full-stack demand generation and field marketing across a growing portfolio of HVAC, plumbing, and electrical brands in the Intermountain West.

You’ll build and mentor a team, partner with our Director of Brand & Creative, and drive growth toward $250 million in revenue. You will own planning, budgeting, and multi-channel demand generation—paid media, SEO, email, and marketing automation—while optimizing ROAS and cost

Competenze

• 7–10+ years of progressive marketing experience with 3+ years leading people.
• Full-stack marketing across multi-brand, multi-location B2C services.
• Proven demand generation ownership across paid media, SEO, email, and automation.
• Hands-on leader with track record of high-performing teams.
• Strong data fluency, attribution, and revenue reporting.
• Experience managing multi-channel budgets, agencies, and vendors.
• Bachelor’s degree in Marketing, Business Admin, or Communications.

Mansioni

• Lead marketing planning, budgeting, and execution across all brands.
• Own demand generation across paid media, SEO, email, and automation.
• Mentor and develop the team to hit volume, revenue, and budget goals.
• Own KPIs and monthly/quarterly leadership reporting and board decks.
• Maximize the tech stack: ServiceTitan, Google Ads, Meta, GA4, GTM, SEMrush.
• Oversee agency/vendor relationships and ensure SLAs and budgets.
• Collaborate with ops, rev ops, call center, branches, IT, HR, and accounting.

Conoscenze

Team leadership

Full-stack marketing

Demand generation

Multi-brand / multi-location

Data analytics

Budget management

Storytelling & attribution

Formazione

Bachelor's degree in Marketing or related field

Strumenti

ServiceTitan

Google Ads

Meta Ads

GA4

GTM

SEMrush

Descrizione del lavoro

Lead and scale marketing across a growing portfolio of home services brands

Intermountain Home Services is a growing platform of trusted HVAC, plumbing, and electrical brands across the Intermountain West. We’re looking for a Director of Marketing to lead our full-stack demand generation and field marketing efforts. You’ll lead a team, partner with our Director of Brand & Creative, and play a key role in scaling marketing as we grow to $250 million in revenue and beyond.

What You’ll Do

• Lead marketing planning, budgeting, and execution across all brands, aligned with branch leadership and company growth and EBITDA goals


• Own demand generation across paid media, SEO, email, and marketing automation, optimizing for conversion, cost efficiency, and ROAS


• Manage, mentor, and develop your team, holding them accountable to lead volume, revenue, and budget goals


• Own marketing KPIs and reporting, lead monthly and quarterly report-outs to leadership, and support board deck creation


• Maximize our tech stack, including ServiceTitan, Google Ads, Meta, GA4, GTM, and SEMrush


• Own agency and vendor relationships, and hold partners accountable to goals, SLAs, and budgets


• Partner with operations, rev ops, the call center, branch leaders, IT, HR, and accounting to drive efficient growth

What You Bring

• 7–10+ years of progressive marketing experience, including 3+ years leading people


• Full-stack marketing experience in multi-location or multi-brand seasonal B2C services


• A proven record of owning demand generation and lead volume across paid, SEO, email, and automation


• A hands‑on leader with a track record of leading high‑performing, engaged teams


• Data fluency and strong storytelling skills, including attribution, revenue reporting, and ROI/ROAS analysis


• Experience managing multi‑channel budgets, agencies, and vendors


• Bachelor's degree in Marketing, Business Administration, Communications, or a related field

Strongly preferred: experience in home services (HVAC, plumbing, electrical) and ServiceTitan or a similar CRM.

Why IHS

• Real impact: you’ll help shape and scale the marketing function during a period of significant growth


• Visibility: you’ll report to the CMO, with exposure to leadership and the board


• Variety: you’ll work across multiple brands, markets, and trades, plus digital and local channels


• Culture: high accountability, collaborative, and fun


• Benefits: Employee medical coverage with affordable family options, Dental and vision coverage, 401(k) with company match

Travel: up to 30% within the region.

Intermountain Home Services is an equal opportunity employer.families since 2000.