Director of Indies

Samba; New York (NY); On-site; USD 247,000 - 335,000; Full time

Benefits offered by this job

Health insurance

401(k) plan

Paid holidays and PTO

Wellness offerings

Job summary

Samba in New York is seeking a Director of Independent Agencies to own this segment end to end. This player-coach role carries a revenue target, leads a growing team, and shapes Samba's market approach with independents.

You will close deals, hire and mentor agency sellers, and drive GTM strategy while expanding partnerships across Samba’s measurement, targeting, and attribution solutions.

Qualifications

• 8+ years in advertising, digital media, adtech, or data analytics sales.
• Proven people leadership and team-building experience.
• Player-coach with ability to sell and develop others.
• Deep knowledge of independent agency landscape and buyers.
• Strategic, consultative approach with cross-screen measurement knowledge.

Responsibilities

• Own revenue target for independent agencies and manage pipeline.
• Close deals while coaching and mentoring the sales team.
• Define go-to-market, segmentation, packaging, and pricing.
• Grow agency partnerships across Samba’s solutions.
• Track performance with forecast and Salesforce discipline.
• Represent Samba at industry events.

Skills

Agency sales

Leadership

Strategic selling

Forecasting

Sales enablement

Tools

Salesforce

Job description

Samba connects the advertising industry. Today, a trillion dollars of media flows through platforms that don’t talk to each other, and each one measures its own results. We built the independent alternative: consented first-party data and AI that give the world’s biggest advertisers, publishers, and platforms one clear view across all of it.

The next era of advertising will run on AI agents, and those agents will need data they can trust. We’re building that foundation, and the agents that act on it. Join us and help build what the industry runs on.

About the Role

Independent agencies are some of the sharpest, fastest-moving buyers in media, and one of Samba’s biggest growth opportunities. As Director of Independent Agencies, you own this segment end to end. It is a true player-coach role: you carry your own revenue target and close your own deals while hiring, coaching, and leading the team that scales the business, and you define how Samba goes to market with independents.

What You’ll Do

• Carry the Number: Carry your own revenue target across a portfolio of strategic independent media agencies, with full accountability for pipeline, forecasting, and close.
• Lead as Player-Coach: Set the standard by closing your own deals while building, coaching, and developing the team that owns the independent agency segment.
• Build the Team: Hire, onboard, and mentor a team of agency sellers, leveling up everyone around you and creating a high-performing, collaborative culture.
• Define the Go-to-Market: Define and execute Samba’s go-to-market approach for the independent agency segment, including segmentation, prioritization, packaging, and pricing.
• Grow the Partnerships: Prospect, qualify, close, and scale new agency partnerships across Samba’s measurement, targeting, and attribution solutions, deepening adoption with existing partners.
• Track the Business: Set targets, forecast, and report on team and individual performance, instilling strong pipeline and Salesforce discipline across the team.
• Represent the Segment: Represent Samba at industry events as a senior voice for the independent agency space, and channel agency feedback to product and measurement science.

What You Bring

• 8+ years of experience in advertising, digital media, adtech, or data and analytics sales, with a track record selling into or alongside media agencies.
• People-leadership experience, having built, coached, and retained high-performing sales talent, whether formally or as a player-coach.
• A genuine player-coach mindset: you still love to sell and carry a number, and you get energy from developing others and multiplying their success.
• Deep familiarity with the independent agency landscape and the buyers, decision-makers, and dynamics that define it.
• A strategic, consultative, and analytical sales approach focused on building partnerships with clients, with fluency in cross-screen measurement, targeting, and attribution.
• Customer-focused leadership with excellent communication, networking, and negotiation skills, confident leading conversations with senior agency stakeholders.
• Proficiency in Salesforce and a disciplined approach to pipeline and forecast management, comfortable moving between a command line and a boardroom.

Compensation

$247,000 - $335,000 a year

Samba expects to offer On-Target Earnings (OTE) of $247,000 - $335,000 per year for roles to be performed in New York; OTE comprises base salary plus target variable compensation, and actual earnings will depend on various factors, including but not limited to, location, experience, performance, and attainment against targets. OTE is one component of Samba’s total compensation package for employees.

• Other rewards may include long-term incentives.
• health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.

Samba is an equal opportunity employer.

Your personal information

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Use of AI in hiring

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