Director of Digital Media

NY 411; Jersey City (NJ); On-site; USD 75,000 - 150,000; Full time

Job summary

CSI Sports in Jersey City, NJ seeks a proven digital media leader for a full-time, in-office role overseeing strategy, content across platforms, and monetization opportunities.

You will manage a cross-functional team, collaborate with Marketing, Programming and Sales, and drive fan engagement using analytics and modern social media techniques. 7+ years in digital media with sports experience is required.

Qualifications

• 7+ years in digital media, with leadership exposure.
• Experience managing digital teams and content across multiple platforms.
• Strong understanding of social media strategy, content marketing, and SEO.

Responsibilities

• Develop and execute a comprehensive digital media strategy aligned with company goals.
• Create, curate and manage all digital platforms including website, mobile app, and social media content.
• Lead the Social Media and Content team with direction and daily guidance.
• Design, implement and manage social ad campaigns and digital budgets.
• Collaborate with Marketing, Programming, and Sales teams to ensure cohesive digital initiatives.
• Use analytics to evaluate performance and inform leadership decisions.

Skills

Digital strategy

Social media management

Team leadership

Analytics (Google Analytics)

CMS

Adobe Creative Suite

Video editing (Premiere Pro)

SEO basics

Tools

CMS

Google Analytics

Sprout Social

Canva

Premiere Pro

Photoshop

Job description

This is a Full Time position in the field of Sales / Marketing / Advertising / PR / Social Media , located in Jersey City, NJ .

The position pays $75,000.00 — $150,000.00 per year.

The employer is CSI Sports.

Key Responsibilities

• Develop and execute a comprehensive digital media strategy aligned with company goals
• Create, curate and manage all digital platforms including the website, mobile app, and social media content
• Technical expert in navigating all social media platforms including Facebook, X, Instagram, YouTube and TikTok
• Lead the creation and distribution of digital content that drives fan engagement and brand loyalty. Engage users and cultivate relationships across multiple platforms
• Supervise the Social Media and Content team, providing direction, support, and daily guidance
• Lead the continued strategic development of the CSI SPORTS OTT platform
• Design, implement and manage social ad campaigns
• Identify opportunities for digital monetization, including advertising, partnerships, subscriptions, and e-commerce
• Collaborate with Marketing, Programming, and Sales teams to ensure cohesive digital initiatives
• Use analytics to evaluate performance, inform decisions, and report progress to leadership
• Make strategic recommendations on how to manage and implement the digital budget
• Stay ahead of industry trends and emerging technologies to keep CSI Sports at the forefront of digital innovation
• This is a fully in-office position; remote work is not available

Experience

• 7+ years of experience in digital media, with at least 3 years in a leadership role & experience in the sport of Boxing
• Proven experience managing digital teams and content across multiple platforms
• Strong understanding of social media strategy, content marketing, and SEO best practices
• Experience with CMS, analytics tools (e.g., Google Analytics), social media management platforms, Sprout or other social listening tools, Canva.
• Experience using the Adobe Creative Suite including Premiere Pro and Photoshop & creating proper formatted videos for each social media platform (16X9, 9X16, etc.)
• Exceptional communication, leadership, and project management skills
• Ability to think both creatively and analytically, with a results-driven mindset
• Meticulous attention to detail a MUSTPreferred Experience
• Track record of building and scaling successful digital campaigns and communities as well as monetizing sports content on various social media platforms
• Prior experience working in sports media or entertainment
• Familiarity with OTT platforms, app development, and audience growth strategies
• Strong relationships with key point people at Youtube, TikTok, Meta, and other digital platforms.

About CSI Sports

CSI SPORTS is a leading sports media company delivering premium content across television, digital, and live events. With a global footprint and a deep passion for combat sports, we connect fans and athletes through compelling storytelling, live action, and dynamic digital engagement.