Sports Fandom Digital Strategy Lead

Ultimate Asset; New York (NY); Hybrid; USD 80,000 - 150,000; Full time

Job summary

Join a forward-thinking global sports Martech firm as a Digital Strategy Lead in NYC. This exciting role focuses on enhancing the digital experience for sports fans across various platforms, including mobile, social media, and web. The ideal candidate will leverage cutting-edge AI technology to engage with some of the biggest names in sports. As an ambassador for the company, you will influence best practices and drive consumer engagement through innovative strategies. If you are passionate about sports and digital strategy, this is your chance to make a significant impact in the industry.

Qualifications

• Expertise in digital experience and consumer journey for sports fans.
• Ability to simplify complex concepts for clients.

Responsibilities

• Lead digital strategy for a global sports Martech business.
• Act as an ambassador influencing senior clients.

Skills

Fandom engagement strategy

Consumer growth strategy

Video engagement best practices

Digital strategy

Creative storytelling

UX/UI expertise

Job description

Sports Fandom Digital Strategy Lead - NYC

Hybrid Working

Overview:

Searching for a NYC-based Digital Strategy Lead for a Global Sports Martech business that has insane cutting-edge AI tech used by the NFL, NBA, Premier League, LA Liga, and Bundesliga. The ideal candidate will be an expert on the digital experience and consumer journey of sports fans across the entire digital ecosystem, including touchpoints in mobile, social, web, app, and video. A fantastic package is available for the right candidate who is going to have the role of an evangelist and advisor to some of the biggest sports teams, leagues, federations, and broadcasters around the world.

Candidate Attributes:

• Experience gained in Fandom engagement/consumer growth and strategy working at a sports League, Federation, Team, Code or Consultancy
• A thorough and in-depth understanding of best practices around video engagement in-app, mobile, social, and web environments to drive consumer engagement
• The ability to take complex concepts and make them simple to understand for clients
• Senior gravitas - the ability to act as an ambassador and evangelist for the business influencing senior clients around best practices
• The ideal candidate will be on the intersection of digital strategy, and consumer experience. UX, UI, creative storytelling, an expert on video as an engagement tool

Seniority level

Associate

Employment type

Full-time

Job function

Advertising, Marketing, and Analyst

Industries

Marketing Services, Advertising Services, and Technology, Information and Media