Director of Digital Commerce

PARR; United States; On-site; USD 151,000 - 179,000; Full time

Benefits offered by this job

Two weeks vacation start

Vacation accrual to 4 weeks

7 paid holidays

Standard medical, dental, vision

401(k) with company match

Tuition reimbursement

Employee wellness programs

Job summary

PARR is seeking a Director of Digital Commerce to own and scale its online channel across retail and building materials operations in the United States. You will lead strategy, execution, and improvements to deliver a seamless customer experience, profitable growth, and operational efficiency in collaboration with Operations, IT, Sales, Marketing, and Finance.

The role requires 7+ years in digital commerce or related leadership, experience with ERP/CRM/inventory systems, and a strong grasp of

Qualifications

• Bachelor’s degree in business, Marketing, Digital Commerce, Supply Chain, Technology, or related field.
• 7+ years of experience in digital commerce, retail operations, or related leadership roles.
• Experience leading a digital commerce platform with significant revenue responsibility.
• Experience with ERP, CRM, inventory management, and digital commerce technologies.
• Strong understanding of digital marketing, merchandising, analytics, and customer experience.
• Experience managing budgets, forecasts, and business performance metrics.
• Building materials, construction supply, industrial distribution, or retail experience preferred.
• Class C driver’s license and good driving record required.

Responsibilities

• Develop and execute the long-term digital commerce strategy, annual operating plan, budget, forecasts, and investments.
• Own digital channel performance including revenue, profitability, and customer experience.
• Expand digital capabilities across locations, product categories, and customer segments and build the team.
• Monitor market trends and recommend solutions aligning with business objectives.
• Deliver omnichannel experience across web, mobile, branch, and sales interactions.
• Improve customer acquisition, conversion, and retention of digital purchasers.
• Partner with Marketing and Sales on SEO, email, campaigns, and field alignment.
• Establish online customer-service standards and use analytics to drive improvements.
• Maintain online assortments, pricing, promotions, and margins.

Skills

Digital commerce leadership

Budgets & forecasting

Cross-functional collaboration

Customer experience

Digital marketing understanding

Merchandising

Analytics

Education

Bachelor’s degree in business, Marketing, Digital Commerce, Supply Chain, Technology, or related field

Tools

ERP

CRM

Inventory management

Job description

PARR is the total source for homebuilding supplies, solutions, and services. We focus on supplying building materials and solutions to professional home builders of all sizes including custom builders, large production builders, and multifamily builders. Our customers and community members know that they can rely on us for Legendary Service and quality products.

Pay: $151,206-$179,207 annually

The Director of Digital Commerce develops, launches and scales PARR’s digital commerce business across retail and building materials operations. As the business owner of the digital channel, this role leads strategy, execution, and continuous improvement to deliver a seamless customer experience, profitable growth, and operational efficiency. The position partners with Operations, Purchasing, IT, Sales, Marketing, Finance, and Branch Leadership to integrate online research, pricing, inventory visibility, ordering, delivery, and will-call pickup across customer touchpoints.

Strategy & Business Leadership

• Develop and execute the long-term digital commerce strategy, annual operating plan, budget, forecasts, and investment recommendations.
• Own digital channel performance, including revenue, profitability, customer adoption, fulfillment, inventory accuracy, and customer experience.
• Expand digital capabilities across locations, product categories, and customer segments and build the team needed to support growth.
• Monitor market trends and recommend solutions that advance business objectives.

Customer Experience & Growth

• Deliver a consistent omnichannel experience across web, mobile, branch, and sales interactions.
• Improve customer acquisition, conversion, repeat purchasing, retention, and adoption of digital purchasing tools.
• Partner with Marketing and Sales on SEO, email, digital campaigns, customer engagement, and alignment with field-sales efforts.
• Establish online customer-service standards and use feedback and analytics to drive improvements.

Merchandising, Operations & Technology

• Partner with Purchasing and Category Management to maintain accurate online assortments, product content, pricing, promotions, and margins.
• Create consistent order-processing, delivery, will-call, and customer-communication standards across locations.
• Monitor order accuracy, fulfillment speed, inventory availability, and customer satisfaction.
• Partner with IT and vendors to manage the digital platform, integrations, enhancements, cybersecurity, payment security, data privacy, and technology roadmap.
• Drive integration between the digital commerce platform, ERP, CRM, inventory systems, and customer systems.

Analytics & Performance

• Establish dashboards and reporting for online revenue, conversion, customer acquisition, repeat purchases, average order value, inventory accuracy, fulfillment, and customer satisfaction.
• Use customer, category, and channel data to prioritize improvements and communicate business results to leadership.

Qualifications

• Bachelor’s degree in business, Marketing, Digital Commerce, Supply Chain, Technology, or related field required.
• 7+ years of increasingly responsible experience in digital commerce, retail operations, or related leadership roles.
• Experience leading a digital commerce platform with significant revenue responsibility.
• Experience with ERP, CRM, inventory management, and digital commerce technologies.
• Strong understanding of digital marketing, merchandising, analytics, and customer experience.
• Experience managing budgets, forecasts, and business performance metrics.
• Building materials, construction supply, industrial distribution, or retail experience preferred.
• Class C driver’s license and must have and maintain a good driving record required.

Leadership Competencies

• Strong strategic and operational leadership capabilities.
• Ability to influence and collaborate across multiple departments.
• Exceptional business acumen with a strong customer focus.
• Strong problem-solving and decision-making abilities.
• Ability to communicate effectively with executive leadership, branch teams, vendors, and customers.
• Demonstrated ability to lead change and drive organizational adoptions.
• Commitment to PARR’s Mission, Vision and FACE Values

Working Conditions Primarily office-based with regular travel to PARR location. Frequent interaction with branch operations, sales teams, and support departments. Occasional overnight travel may be required. Flexibility to support critical digital commerce launches and system implementations when necessary.

Physical Requirements

• Ability to sit and/or stand for extended periods of time
• Ability to work indoors in a normal office environment for an entire day
• Must be able to grasp, talk, hear, and operate a computer and keyboard
• Must be able to drive a vehicle when necessary
• Both local and overnight travel may be required

Direct Reports TBD MGR06

We know that without great people, we can't be a great company. Voted as one of the "Top Places to Work" by the Oregonian for the 3rd year in a row, we offer industry-leading benefits: Everyone starts earning 2 weeks of vacation per year on day 1, and gains an additional day every year worked up to 4 weeks off Employee paid sick days 7 holidays Standard medical plan with a very low $1,000 deductible Dental, Vision, EAP (Employee Assistance Program) Massage, Chiropractic and Acupuncture coverage FSA (Flexible Spending Account) and Childcare pretax spending programs Footwear subsidy through boot vendor after 90 days of employment Up to 50% match on the first 6% you contribute to your 401(k) after 1 year of employment and fully vested at the end of your 3rd year In addition to the 401(k) match, there a 3% profit share contribution to the 401(k), with Board approval Tuition reimbursement (up to $2,500/year) Annual profit sharing (every full time employee who worked the full year earned a minimum of $525 for the 2024 year) $1,000 referral bonus PARR Promotes! We have a transparent pay structure, and love to promote from within. Our current CEO started with the company as a driver and by being open to change and a self-starter he climbed the ranks to the role he has today. There are many members of our management team who started their careers in our entry-level positions. If you're willing to work hard, there's no reason you won't earn regular merit increases and promotions. There is A LOT of opportunity - PARR is growing fast! We value our employees like family and are constantly working to provide a safe place to work for our employees. Most of our locations are not open past 5 and all our locations are closed on Sundays.

Opportunity Built on Values

At PARR, we believe in career growth from within. Our CEO started as a driver, and many of our leaders began in entry-level positions and worked their way up. Transparent pay, merit increases, and promotions reflect our commitment to recognizing hard work. As a local, family-owned business with more than 95 years of history, we are guided by our values: Family, Adaptable, Customer-Focused, and Ethical. We prioritize our employees and cultivate a culture of safety, respect, and work-life balance. Our dedication to Legendary Service through Teamwork keeps us at the forefront of the building materials industry.