Director of Commercialization

Bimbo Bakeries USA; Irving (TX); On-site; USD 126,100 - 176,500; Full time

Benefits offered by this job

Annual bonus eligibility

Comprehensive benefits package

401k with company match

Job summary

Bimbo Bakeries USA is seeking a Director of Commercialization to lead end-to-end product introductions from concept through launch and post-launch performance. You will establish governance, drive cross-functional alignment, and deliver measurable business results across the portfolio.

In this role you will oversee governance, stage-gate processes, and resource planning while partnering with Marketing, R&D, Supply Chain, Sales, Finance and senior leadership to ensure successful launches and

Qualifications

• Bachelor’s degree in business, engineering, supply chain, or marketing.
• 10–15+ years of commercialization or related experience.
• Proven record launching cross-functional product initiatives.

Responsibilities

• Lead end-to-end commercialization from concept to post-launch.
• Establish governance, stage-gate requirements, and accountability.
• Drive cross-functional alignment with Marketing, R&D, Supply Chain, Sales, Finance.
• Oversee portfolio governance, resource planning, and risk management.
• Ensure launch readiness across business functions and customer activation.
• Provide executive visibility into status, risks, opportunities, and resources.
• Develop and refine commercialization processes, tools, and playbooks.
• Lead issue resolution for complex cross-functional initiatives.

Skills

Strategic Leadership

Portfolio Management

Cross-Functional Influence

Commercialization Excellence

Executive Communication

Risk Management

Organizational Change

Education

Bachelor's degree in Business/Engineering/Supply Chain/Marketing

MBA preferred

Job description

Have you ever enjoyed Arnold®, Brownberry®, or Oroweat® bread? A Thomas’® English muffin or bagel? Or perhaps snacked on a Sara Lee®, Entenmann’s® or Marinela® cake or donut? If the answer is yes, then you know Bimbo Bakeries USA! More than 20,000 associates in bakeries, sales centers, offices and on sales routes work to ensure our consumers have the freshest products at every meal. In addition to competitive pay and benefits, we provide a safe and inclusive work environment that appreciates diversity, promotes development and allows our associates to be their authentic selves.

Top Reasons to Work at Bimbo Bakeries USA

• Salary Range: $126,100 - $176,500
• Annual Bonus Eligibility
• Comprehensive Benefits Package
• Paid Time Off
• 401k & Company Match

The Director of Commercialization is responsible for leading the end‑to‑end commercialization process for new products, innovations, and strategic initiatives impacting BBU’s portfolio from concept through launch and post‑launch performance. This role establishes commercialization governance, drives cross‑functional alignment, and ensures successful execution across the portfolio while delivering measurable business results.

Key Responsibilities

• Lead commercialization activities from concept development through market launch and post‑launch performance evaluation.
• Establish and enforce governance processes, stage‑gate requirements, execution standards, and accountability mechanisms.
• Drive alignment across Marketing, R&D, Supply Chain, Customer Team, Sales Operations, Finance, and other key stakeholders.
• Oversee the commercialization portfolio, including resource planning, prioritization, risk management, and progress tracking.
• Ensure launch readiness across all business functions, including customer activation, operational preparedness, and performance measurement.
• Provide executive visibility into project status, risks, opportunities, and resource requirements.
• Develop and continuously improve commercialization processes, tools, and playbooks.
• Lead issue resolution and decision‑making for complex, cross‑functional initiatives.

Qualifications

• Bachelor’s degree in Business, Engineering, Supply Chain, Marketing, or related field; MBA preferred.
• 10–15+ years of experience in commercialization, innovation, product development, supply chain, or program management.
• Proven track record of leading complex cross‑functional product launches and strategic initiatives.
• Experience designing, implementing, or scaling commercialization functions, processes, or operating models.
• Strong portfolio management and governance experience.
• Excellent leadership, stakeholder management, and executive communication skills.

Key Competencies

• Strategic Leadership
• Portfolio Management
• Cross‑Functional Influence
• Commercialization Excellence
• Executive Communication
• Risk Management
• Organizational Change Leadership

The physical and mental demands described in each job posting are representative of those that must be met by an associate to successfully perform the essential functions of each job. Reasonable accommodations may be requested to enable qualified individuals with disabilities to perform the essential functions of each job.

Bimbo Bakeries USA is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other classification protected by law. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.