Director of Business Development

Crown Healthcare Group; Broadview Heights (OH); On-site; USD 90,000 - 130,000; Full time

Job summary

The Heights Rehabilitation and Healthcare Center in Broadview Heights, OH is seeking a Director of Business Development (Marketing) to join our leadership team. This fast-paced role focuses on relationship-building within the healthcare community and growing census through strategic marketing and referral partnerships.

Ideal candidates are energetic, self-motivated, and adept at navigating a changing healthcare landscape, with a track record in healthcare marketing or sales and a commitment to

Qualifications

• Outgoing, driven, organized, and proactive.
• Experience in long-term care or healthcare marketing preferred.
• Experience in business development, marketing, admissions, or healthcare sales preferred.
• Strong relationship-building and networking skills.
• Resourceful and adaptable in a fast-paced, ever-changing environment.
• Excellent communication and follow-up skills.
• Self-motivated with the ability to work independently while staying connected to the facility team.
• Strong understanding of customer service and the importance of creating a positive experience for referral partners, residents, and families.

Responsibilities

• Develop and maintain relationships with hospitals, physicians, case managers, discharge planners, senior living communities, and other referral partners.
• Conduct regular outside marketing and referral-source visits.
• Identify new referral opportunities and creatively develop strategies to grow census.
• Maintain consistent communication and follow-up with referral partners.
• Work closely with Admissions, Nursing, Administration, and other facility leaders.
• Participate in community outreach, networking events, and facility events.
• Track referral activity, market trends, and business development opportunities.
• Help promote the facility’s rehabilitation, skilled nursing, and long-term care services.
• Respond quickly to changes in the market and develop resourceful solutions to overcome barriers.
• Serve as a positive and professional representative of The Heights throughout the community.

Skills

Relationship-building

Networking

Communication

Adaptability

Self-motivation

Independent work

Healthcare marketing

Customer service

Job description

Director of Business Development (Marketing)

The Heights Rehabilitation and Healthcare Center

Broadview Heights, OH

Full-Time

The Heights Rehabilitation and Healthcare Center is seeking an energetic, motivated, and highly resourceful Director of Business Development (Marketing) to join our leadership team!

This is a fast-paced, highly visible position for someone who enjoys building relationships, creating opportunities, and thinking on their feet. Healthcare is an ever-changing environment, and we are looking for someone who can adapt quickly, problem-solve, and find creative ways to keep The Heights connected within our community and referral network.

What We’re Looking For

The right person for this role is outgoing, driven, organized, and comfortable taking initiative. You should be someone who sees a challenge and immediately starts looking for a solution.

Preferred Qualifications

• Previous long-term care, skilled nursing, rehabilitation, or healthcare marketing experience preferred
• Previous business development, marketing, admissions, or healthcare sales experience strongly preferred
• Strong relationship‑building and networking skills
• Ability to be resourceful and adaptable in a fast-paced, ever‑changing environment
• Excellent communication and follow‑up skills
• Self‑motivated with the ability to work independently while remaining closely connected to the facility team
• Strong understanding of customer service and the importance of creating a positive experience for referral partners, residents, and families

What You’ll Do

As Director of Business Development, you will help tell the story of The Heights while developing and maintaining strong relationships throughout the healthcare community.

Responsibilities include

• Develop and maintain relationships with hospitals, physicians, case managers, discharge planners, senior living communities, and other referral partners
• Conduct regular outside marketing and referral‑source visits
• Identify new referral opportunities and creatively develop strategies to grow census
• Maintain consistent communication and follow‑up with referral partners
• Work closely with Admissions, Nursing, Administration, and other facility leaders
• Participate in community outreach, networking events, and facility events
• Track referral activity, market trends, and business development opportunities
• Help promote the facility’s rehabilitation, skilled nursing, and long‑term care services
• Respond quickly to changes in the market and develop resourceful solutions to overcome barriers
• Serve as a positive and professional representative of The Heights throughout the community

We're Looking for a Go-Getter

This isn't a position where every day looks the same. Priorities can change quickly, new opportunities arise, and sometimes the best plan requires a little creativity.

We need someone who is comfortable moving at a fast pace, can pivot when needed, and knows how to make things happen. Someone who builds genuine relationships, follows through, stays visible in the market, and isn't afraid to think outside the box.

If you have experience in long‑term care or rehabilitation and are looking for an opportunity where your energy, ideas, and relationship‑building skills can make a real impact, we'd love to hear from you.