Director of Brand & Creative Studio, North America

Pandora

New York (NY)

Hybrid

USD 180,000 - 240,000

Full time

5 days ago
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Benefits offered by this job

Competitive pay
Health and wellness benefits
Retirement savings
Learning and development opportunities
Employee discounts
Paid time off

Job summary

Pandora NAM is seeking a Director to translate global brand direction into integrated North American strategies and high-quality creative across channels. You will lead campaign launches, product and channel strategy, and 360 go-to-market plans, collaborating with Global Marketing and cross-functional partners to drive growth.

You will oversee the North America Creative Studio, manage a ten-person team, ensure on-brand output, and drive performance with budget stewardship and insights.

Qualifications

  • 10+ years of experience across brand management, integrated marketing, go-to-market planning, trade marketing, or creative production.
  • Significant leadership experience managing multidisciplinary teams and complex cross-functional stakeholder groups.
  • Demonstrated experience building 360-degree campaign, product, and channel strategies for a North American market.
  • Experience developing marketing strategies with wholesale, multibrand, or trade partners.
  • Experience overseeing creative production and the localization or adaptation of global assets.
  • Deep knowledge of North American retail, e-commerce, partner-channel, and consumer marketing.
  • Experience in jewelry, fashion, beauty, luxury, or consumer goods is a plus.
  • Strategic brand leadership and strong commercial acumen.
  • Expertise in integrated campaign planning, product launches, channel strategy, and 360-degree go-to-market execution.
  • Strong understanding of wholesale, multibrand, trade, retail, and e-commerce marketing.
  • Creative production leadership, including briefing, workflow management, localization, adaptation, and quality control.
  • Exceptional cross-functional influence, stakeholder management, and team leadership.
  • Strong analytical, budget-management, and performance-optimization skills.
  • Excellent verbal, written, and presentation communication skills.

Responsibilities

  • Lead North American campaign launches, product strategies, channel strategies, and integrated 360-degree go-to-market plans.
  • Translate global brand strategy into clear regional priorities and activation plans across retail, e-commerce, wholesale, multibrand, and trade channels.
  • Lead cross-functional planning with Merchandising, Sales, E-Commerce, Retail, PR, Media, and other key partners to ensure aligned, commercially effective execution.
  • Act as the key marketing liaison for Wholesale, Multibrand, and Trade partners, developing tailored marketing strategies and programs that drive growth within these marketplaces.
  • Lead the Creative Studio and oversee the end-to-end production, localization, and adaptation of global creative assets for North American channels and partners.
  • Establish clear briefs, timelines, workflows, and quality standards to ensure creative work is on brand, channel-appropriate, and delivered on time.
  • Manage and develop a high-performing ten person eam across Brand Management, Trade Marketing, and Creative Production.
  • Partner with global teams to align priorities, share regional insights, and influence future campaign, product, channel, and creative development.
  • Ensure effective campaign reporting, budget stewardship, master marketing data accuracy, and continuous optimization based on performance and business needs.

Skills

Brand leadership
Campaign planning
Cross-functional leadership
Creative production
Strategic planning
Budget management
Performance optimization
Wholesale/trade marketing

Job description

Pandora NAM is seeking a Director to translate global brand direction into integrated North American strategies and high-quality creative across channels. You will lead campaign launches, product and channel strategy, and 360 go-to-market plans, collaborating with Global Marketing and cross-functional partners to drive growth.

You will oversee the North America Creative Studio, manage a ten-person team, ensure on-brand output, and drive performance with budget stewardship and insights.

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