Director of Audience Insights & Evaluation

National Gallery of Art; Washington (District of Columbia); Remote; USD 144,000 - 187,000; Full time

Job summary

The National Gallery of Art seeks a Director of Audience, Insights, Research, and Evaluation to lead audience research and evaluation efforts. The role reports to the Chief Experience Officer and drives strategic use of insights across institutional planning.

Responsibilities include developing long-range strategies, coordinating cross-departmental insights initiatives, and managing staff and external researchers to deliver evidence-based recommendations.

Qualifications

• This position does not have an education requirement.

Responsibilities

• Lead audience insights, research, and evaluation functions to understand gallery audiences and inform strategy.
• Develop long-range strategy and priorities for audience research and evaluation in alignment with institutional goals.
• Synthesize research, visitation, and market data into actionable recommendations for decisions.
• Oversee staffing, allocate resources, and manage contract personnel to deliver insights projects.

Job description

The National Gallery of Art seeks a Director of Audience, Insights, Research, and Evaluation to lead audience research and evaluation efforts. The role reports to the Chief Experience Officer and drives strategic use of insights across institutional planning.

Responsibilities include developing long-range strategies, coordinating cross-departmental insights initiatives, and managing staff and external researchers to deliver evidence-based recommendations.