Director of AI-Driven Marketing Strategy & Transformation

Databricks Inc.; Northern (KY); Hybrid; USD 222,000 - 305,000; Full time

Benefits offered by this job

Equity

Bonus potential

Comprehensive benefits

Job summary

Databricks is seeking a Director, Marketing Strategy and AI Transformation to own how our global marketing organization invests and reimagines workflows for an AI-enabled operating model.

You will lead annual planning and investment strategies, build a capacity model across people, agencies, and agent-based execution, and partner with Marketing, Finance, and Sales Strategy to drive pipeline growth and time-to-market improvements.

Qualifications

• Deep experience in marketing strategy, planning, operations, or GTM/revenue ops in a B2B SaaS/enterprise tech environment.
• Hands-on redesign of workflows around AI; building agent workflows and prompts.
• Track record of driving adoption and behavior change across a large, matrixed org.
• Expertise across demand gen, campaign ops, content, field/events, brand, and analytics.

Responsibilities

• Own the end-to-end annual marketing planning process with a single planning system of record.
• Evaluate leading indicators and outcomes to identify performance drivers.
• Scale best practices to drive growth across global units.
• Build a marketing capacity model across people, agencies, and agent-based execution.
• Oversee AI-enabled marketing workflows to improve time-to-market.
• Align investment strategy to high-impact products and programs; improve pipeline efficiency.
• Drive agent adoption and establish standards for prompts and workflows.
• Establish AI governance and guardrails for safe, scalable adoption.

Skills

Marketing strategy

Marketing planning

Marketing operations

GTM/revenue operations

Tools

Marketing automation

CRM

CDP

Orchestration

BI

Agent frameworks

MCP-based integrations

Job description

Databricks is seeking a Director, Marketing Strategy and AI Transformation to own how our global marketing organization invests and reimagines workflows for an AI-enabled operating model.

You will lead annual planning and investment strategies, build a capacity model across people, agencies, and agent-based execution, and partner with Marketing, Finance, and Sales Strategy to drive pipeline growth and time-to-market improvements.