Director of Adoption & Ecosystem Growth – Social Impact Platform | San Francisco, CA

OSI Engineering; San Francisco (CA); On-site; USD 160,000 - 200,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Job summary

A social impact platform company in San Francisco is seeking a Director of Adoption & Ecosystem Growth. The successful candidate will lead strategies to engage users and drive growth through community development and viral campaigns. With a focus on social good and user engagement, this role requires over 5 years of relevant experience and a strong educational background. The salary range is competitive with additional equity options.

Qualifications

• 5+ years in product growth, community development, brand engagement, or go-to-market strategy.
• Proven track record of launching products or movements that reached large audiences.
• Expertise in driving viral campaigns and growth loops.

Responsibilities

• Lead the ecosystem adoption strategy for a social impact platform.
• Build systems that activate engagement at launch and drive organic scale.
• Use feedback, analytics, and community insights to refine user acquisition strategies.

Skills

Product growth

Community development

Brand engagement

Go-to-market strategy

User engagement strategies

Education

Bachelor's degree in business, communications, marketing, or related field

Job description

Director of Adoption & Ecosystem Growth – Social Impact Platform | San Francisco, CA

Director of Adoption & Ecosystem Growth – Social Impact Platform | San Francisco, CA

2 days ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Director of Adoption & Ecosystem Growth – Social Impact Platform | San Francisco, CA

Summary:

Our client has developed a revolutionary platform for impact. As Director of Adoption & Ecosystem Growth, you will define and lead the strategy that brings users into this purpose-driven ecosystem and keeps them engaged. You’ll design viral loops, craft emotional journeys, and turn features into movements. This role blends community growth, product marketing, and behavioral design — and is perfect for someone who’s scaled new ideas before and thrives in high-ownership, zero-to-one environments.

Responsibilities:

• Lead the ecosystem adoption strategy for a social impact platform across donors, volunteers, nonprofits, influencers, and brands
• Build systems that activate engagement at launch and drive organic scale
• Create onboarding experiences, referral mechanics, and story-based growth campaigns
• Partner cross-functionally with product, design, and content teams to amplify key features and moments
• Test viral growth loops and social nudges that encourage trust and generosity
• Use feedback, analytics, and community insights to refine user acquisition strategies
• Turn early users into evangelists and early traction into scalable momentum

Requirements:

• 5+ years in product growth, community development, brand engagement, or go-to-market strategy
• Proven track record of launching products or movements that reached and resonated with large audiences
• Expertise in driving viral campaigns, user engagement strategies, and growth loops
• Deep understanding of digital behavior and how humans connect emotionally online
• Experience working cross-functionally with design, engineering, and marketing teams
• Creative problem-solver who thrives in ambiguity and builds from scratch
• Passionate about social good, impact tech, and building with purpose

Preferred Qualifications:

• Experience leading adoption strategy in a startup or social-good environment
• Familiarity with behavioral psychology, influencer marketing, or community-led growth
• Previous work with donation, volunteer, or activism platforms
• Ability to build community through content, partnerships, and product features
• Analytical mindset with comfort using data to inform emotional decisions

Education:

Bachelor’s degree in business, communications, marketing, or a related field preferred — or equivalent experience

Location:

Salary Range:

$160,000 – $200,000 base + equity (commensurate with experience)

No 3rd party agencies or C2C

Submit resume to [e-mail]

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Production

• Industries

  Social Networking Platforms and Software Development

Referrals increase your chances of interviewing at OSI Engineering by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified about new Director of Growth jobs in San Francisco, CA.

San Francisco, CA $230,000.00-$275,000.00 2 weeks ago

Head of Growth Marketing, Demand Generation

San Francisco, CA $170,000.00-$180,000.00 2 days ago

San Francisco, CA $200,000.00-$300,000.00 2 months ago

Director - Global Digital Marketing & Virtual Experiences

San Mateo, CA $217,500.00-$312,685.00 2 weeks ago

San Mateo, CA $207,000.00-$297,000.00 2 weeks ago

San Francisco, CA $160,000.00-$190,000.00 1 month ago

San Francisco, CA $150,000.00-$200,000.00 5 days ago

Director - Global Digital Marketing & Virtual Experiences

San Mateo, CA $217,500.00-$312,685.00 2 weeks ago

Head of Growth Marketing & Creative Strategy

San Francisco, CA $135,000.00-$180,000.00 3 days ago

Director - Branded Member Experience (Banana Republic)

San Francisco, CA $168,300.00-$223,000.00 2 months ago

San Francisco, CA $150,000.00-$250,000.00 1 month ago

Sr. Director - Loyalty Strategy + Experience

San Francisco, CA $195,800.00-$269,300.00 2 days ago

Senior Manager / Director, Marketing Operations

Product Marketing Director, Meta Horizon

Senior Director of Marketing Communications

San Francisco, CA $195,000.00-$215,000.00 3 days ago

Redwood City, CA $185.00-$195.00 3 days ago

Head of Growth / Marketing (Venture Studio)

Director, US Brand & Integrated Marketing

San Francisco, CA $185,000.00-$235,000.00 4 days ago

San Francisco, CA $180,000.00-$200,000.00 2 months ago

San Francisco, CA $208,000.00-$245,000.00 4 days ago

San Francisco, CA $150,000.00-$185,000.00 1 month ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.