Director of Admissions

Nathan Layne Institute

Idaho

On-site

USD 34,000 - 48,000

Full time

34 hours ago

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Benefits offered by this job

Health Insurance

Paid Time Off

Retirement Plan

Employee Discounts

Leadership Development

Ongoing Professional Growth

Team camaraderie

Job summary

Nathan Layne Institute in Idaho is seeking a Director of Admissions to lead a multi-campus team, coach top performers, and align admissions with our mission of transforming lives. You’ll own admissions strategy, build scalable processes to convert leads, ensure full classes, and collaborate with Marketing to tell our story across Boise, Twin Falls, and Pocatello.

This role rewards proactive leadership and tangible impact.

Qualifications

Experience leading admissions, recruiting, sales, or enrollment teams.
Strong sales and relationship-building skills.
Experience coaching and developing people.
CRM experience (Salesforce, Edlumina, or similar).
Knowledge of lead generation and digital marketing.
Excellent communication and presentation skills.
Comfortable using data to drive decisions.
Ability to travel between campuses as needed.

Responsibilities

Lead and coach Admissions Representatives across multiple campuses.
Create an admissions experience that makes prospective students feel heard, encouraged, and excited.
Own the admissions strategy: convert leads, keep classes full, and build waitlists.
Partner with Marketing to craft campaigns that attract the right students and generate quality leads.
Shape the future of our schools by collaborating with leadership to drive growth and process improvements.

Skills

Leadership & coaching

People development

Sales & enrollment

CRM experience

Data-driven decision making

Strategic planning

Tools

Salesforce

Edlumina

Job description

Change Lives. Build Dreams. Grow the Future.

This Isn’t Just Admissions. It’s Life Changing.

Every student who walks through our doors is making one of the biggest decisions of their life. They’re looking for confidence. A new career. A fresh start. A chance to believe in themselves again. As our Director of Admissions, you’ll lead the team that helps make those dreams possible.

We’re looking for someone who loves people, thrives on building high-performing teams, and gets excited about helping others see what’s possible. This is part sales, part leadership, part coaching, part strategy and 100% about changing lives.

If you believe people deserve someone in their corner who genuinely cares about their future, you’ll fit right in.

Who We Are

Nathan Layne Institute exists for one purpose:

To positively impact people’s lives by developing, training, and coaching in beauty and wellness.

We don’t simply enroll students. We build careers. We build confidence. We build futures.

Our culture is fast-paced, people-focused, growth-minded, and built around the Entrepreneurial Operating System (EOS), giving every team member clarity, accountability, and the opportunity to make a real impact.

What You’ll Do

Lead an Incredible Team

You’ll coach, develop, and inspire our Admissions Representatives across multiple campuses.

You’ll celebrate wins, remove obstacles, build confidence, and create a culture where people love coming to work because they know they’re making a difference. Success isn’t just measured by enrollment numbers. It’s measured by the lives your team changes every single day.

Create an Admissions Experience People Can’t Stop Talking About

From the first phone call to the first day of class, you’ll ensure every prospective student feels:

Heard
Encouraged
Excited about their future

You’ll help turn uncertainty into confidence and questions into action.

Build a High-Performing Admissions Machine.

You’ll own the entire admissions strategy by:

Creating systems that convert leads into students
Keeping classes full
Building waitlists for future classes
Tracking KPIs and performance metrics
Using data to make smarter decisions
Improving every step of the student journey

Great admissions doesn’t happen by accident. It happens by design.

Partner with Marketing

Admissions and Marketing are teammates. You’ll work closely with our marketing team to create campaigns that attract the right students, generate quality leads, and tell our story in a way that inspires action.

Help Shape the Future of Our Schools

This role goes beyond admissions. You’ll collaborate with leadership to identify opportunities for growth, improve processes, develop new strategies, and help our campuses continue expanding their impact throughout Idaho and beyond.

Who You Are

You’re the kind of person who…

Loves coaching people to become their best.
Gets energized by hitting goals.
Thinks strategically while paying attention to details.
Believes sales is really about serving people.
Loves solving problems.
Can read a dashboard just as easily as you can read a room.
Brings positive energy wherever you go.
Isn’t afraid to raise the bar.

Most importantly… You genuinely care about helping people change their lives.

What Success Looks Like

You and your team will:

Fill every class.
Build strong waitlists.
Increase enrollment through exceptional student experiences.
Improve conversion rates.
Create consistent admissions processes across every campus.
Develop an admissions team that loves what they do.
Help hundreds of students start careers they’ll be proud of.

Qualifications

We’re more interested in passion, leadership, and results than checking every box, but here’s what will help you succeed:

Experience leading admissions, recruiting, sales, or enrollment teams
Strong sales and relationship-building skills
Experience coaching and developing people
CRM experience (Salesforce, Edlumina, or similar)
Knowledge of lead generation and digital marketing
Excellent communication and presentation skills
Comfortable using data to drive decisions
Ability to travel between campuses as needed

Our Core Values

Our core values aren’t just motivational posters on a wall; they’re our playbook, defining our vibe and how we operate.

PROFESSIONALISM is nailing our work with style and respect by treating folks right and sticking to our word. We show integrity by doing what we say we will do - no room for office soap operas or Eeyore’s.

ALWAYS LEARNING is the sugar in our coffee, whether it’s picking up new skills or sharpening them, both at work and at home. We grow as a team so we can win as a team.

COLLABORATION is teamwork on steroids. We share the workload and work through our differences to get us over the finish line. No office politics, entitlement, or scarcity thinking.

STRONG WORK ETHIC means we dive in headfirst, with our eyes on the prize. We show up and make sure we deliver the goods. We’re not about slacking off or being late to the game.

Lastly, we are PEOPLE FIRST. When we put people first, the rest falls into place. No matter how busy it gets or how high the stakes feel, we lead with heart. When people feel seen and valued, they show up, speak up, and bring their best. People First teams are more resilient, innovative, and enjoyable to be part of. Around here, people aren’t just part of the process- they are the point.

Why You’ll Love Working Here