Director, Marketing

DNA Diagnostics Center | Eurofins; Cincinnati (OH); On-site; USD 150,000 - 230,000; Full time

Job summary

DNA Diagnostics Center | Eurofins, a global laboratory leader, seeks a Director of Marketing to lead strategy, campaigns, pricing, and market research for worldwide products. This role reports to senior leadership, oversees international marketing operations, and drives growth initiatives while ensuring regulatory compliance and fiscal discipline.

The ideal candidate has 5+ years in senior marketing roles within regulated environments, strong cross-functional collaboration skills, and a proven

Qualifications

• Bachelor’s degree required; MBA preferred.
• Senior marketing leadership experience (5+ years) in regulated industries is desirable.
• Experience with budgets over $2 million is a plus.
• Strong communication and negotiation skills with cross-functional collaboration.

Responsibilities

• Lead development of comprehensive marketing strategies and foster innovation within the function.
• Develop long and short term strategic marketing plans in support of product sales.
• Drive impactful marketing campaigns that resonate with target audiences while managing resources.

Skills

Strategic marketing leadership

Budget management

Stakeholder collaboration

Data-driven decision making

Regulatory compliance

Team leadership

Market analysis

Cross-functional collaboration

Education

Bachelor’s degree

MBA preferred

Job description

DNA Diagnostics Center is the world leader in DNA relationship testing, processing over one million DNA samples from customers all over the world. Our broad portfolio of products includes our Paternity, Immigration, and other DNA Relationship services for consumers, government agencies, healthcare providers, and legal professionals; PeekabooTM Early Gender DNA Test for expecting mothers; SpermCheck fertility and vasectomy test; and Pets & Vets DNA testing for breeders and pet enthusiasts. Our corporate headquarters, including our DNA testing laboratory, is based in Fairfield, OH in the greater Cincinnati Area. DDC is part of Eurofins, a global scientific company with over 800 laboratories in 50 countries and more than 50,000 employees. In 2026, Eurofins generated total revenues of EUR € 7.3 billion, and has been among the best performing stocks in Europe over the past 20 years.

Job Description

Opportunity Overview

The Director, Marketing is a visionary, hands-on leader, spearheading our dynamic marketing strategy to ensure our products reach their full potential on a global scale. Driving product positioning, communications, market research, pricing, customer satisfaction, budget planning, and implementing growth initiatives, they have the opportunity to shape both short and long-term achievement of department and organizational success. The Director, Marketing adeptly navigates difficult, impactful, and abstract issues, and influences key decisions as a member of the Company’s Senior Leadership team. They are integral in the development of company objectives and policies and the achievement of business goals.

• Lead the development of comprehensive marketing strategies, fostering a culture of innovation and continuous improvement within the marketing function, including nurturing talent and driving success across the division.
• Develop both long and short term strategic marketing plans in support of company product sales; ensure availability of tactics and resources for the sales function.
• Drive impactful and compelling marketing campaigns that resonate with our target audience while maintaining fiscal responsibility.
• Oversee marketing, operations, and service of international businesses, DDC Worldwide and AgeaCare.
• Implement robust reporting mechanisms to track and analyze performance metrics, enabling data-driven decision-making and proactive response to market trends.
• Stay ahead of the curve by analyzing market research data, monitoring competitors, and identifying new opportunities.
• Cultivate strong relationships with key stakeholders, including customers, vendors, and regulatory agencies, to drive collaborative success.
• Partner seamlessly across departments to align marketing efforts with organizational objectives, driving synergies and maximizing impact.
• Inspire and motivate our marketing team to achieve excellence, fostering a culture of collaboration, innovation, and operational efficiency.
• Maintain knowledge of Good Manufacturing Practices (GMP), ISO-9000, and related regulations and Standard Operating Procedures (SOPs) ensuring all marketing materials adhere to regulatory standards.
• Ensure and maintain compliance with the company’s quality system requirements through training and adherence to policies, procedures and processes
• Other duties as assigned.

Qualifications

Knowledge, Skills, & Abilities

• Bachelor’s degree required. Advanced degree and/or MBA preferred.
• At least five years at a senior management level
• Familiarity with FDA and other regulatory requirements.
• Prior experience with budgets in excess of $2 million.
• Prior business development, licensing, international regulations, and new product and opportunities experience preferred.
• Superior communication skills and demonstrated negotiation abilities, coupled with a strong focus on collaboration and teamwork.
• Superior knowledge of management methodologies.
• Demonstrated success implementing projects or solving issues that significantly impact the overall success of an organization.
• Must possess effective decision making skills and analytical ability.
• Demonstrated ability to maintain or improve fiscal efficiency.