Director, E-Commerce Growth and Marketplace Partnerships

IPSY; Los Angeles (CA); Remote; USD 130,000 - 190,000; Full time

Benefits offered by this job

Competitive base salary & bonus

401(k) plan with company match

Paid Time Off

Work from home flexibility

Free IPSY Extra subscription

Job summary

IPSY seeks a Director of E-Commerce Growth & Marketplace Partnerships to lead growth across Amazon, TikTok Shop, and other third-party platforms. You will own revenue, manage partner brands as a GM, and coordinate cross-functional teams including marketing, operations, sourcing, and logistics.

The role requires 10+ years in e-commerce or digital commerce with deep marketplace and performance marketing expertise.

Qualifications

• 10+ years of experience in e-commerce, marketplace management, or digital commerce.
• Deep experience with Amazon marketplace operations and performance marketing.
• Experience scaling brands on TikTok Shop or emerging social commerce platforms.
• Proven track record of driving profitable revenue growth on third-party marketplaces.
• Strong experience with inventory planning, forecasting, and supply chain coordination.
• Experience managing P&L ownership and GM-style responsibilities.

Responsibilities

• Own revenue and profitability across Amazon, TikTok Shop, and other third-party commerce platforms.
• Develop and execute strategies to scale partner brand sales across marketplaces.
• Drive profitable growth through optimized merchandising, pricing, and marketing investment.
• Architect the TikTok Shop Affiliate strategy and Live Shopping funnels to convert social momentum into measurable business impact.
• Collaborate with finance, operations, creative, and marketing to forecast and manage budgets and resources.

Skills

E-commerce strategy

Marketplace management

P&L ownership

Cross-functional leadership

Performance marketing

Analytical skills

Job description

Director, E-Commerce Growth and Marketplace Partnerships

U.S.

ABOUT US

Join us in inspiring everyone to express their unique beauty. IPSY is the beauty industry’s most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. Home to sample-size subscription IPSY Original, full-size subscription IPSY Extra, and quarterly, limited-edition collection IPSY Ultimate, we curate beauty for millions of members so they can play, explore, and express their unique beauty every day. We think self-discovery, self-expression, and confidence are beautiful. Agree? Then join us! Explore careers and learn more about our values, culture, and benefits across all our brands: IPSY Careers. We're proud to be a remote-first company. Our fully remote team members have the chance to live and work where they want, because we believe work should fit into your life—not the other way around. We offer monthly virtual activities, company-wide offsites, professional development, and learning sessions, to help our team members stay connected, engaged, and impactful while working virtually.

United States Remote

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Job Description

About the Role

We are seeking a Director of E-Commerce Growth & Marketplace Partnerships to lead the strategy and execution of marketplace growth for third-party partner brands across Amazon, TikTok Shop, and emerging e-commerce platforms. This leader will operate as a general manager for partner brands, driving profitable revenue growth while coordinating cross-functional resources including marketing, merchandising, operations, sourcing, and logistics.

This role is responsible for owning marketplace performance end-to-end — including merchandising strategy, marketing investment, forecasting , operational infrastructure, and brand partnership management . The ideal candidate combines strong marketplace expertise, operational rigor, and strategic thinking to scale partner brands while building repeatable processes that support long-term growth.

This individual will work closely with internal teams across finance, operations, creative, marketing, and logistics, as well as external brand partners and 3PL providers, to maximize performance and remove operational friction.

This position reports to the Chief Business Development Officer and can be remote from any of the 17 U.S. states where IPSY hires. Heavy preference given to Los-Angeles, CA area candidates.

What You’ll Be Doing

Marketplace Growth & Revenue Ownership

• Own revenue and profitability across Amazon, TikTok Shop, and other third-party commerce platforms
• Develop and execute strategies to scale partner brand sales across marketplaces
• Drive profitable growth through optimized merchandising, pricing, and marketing investment
• Identify and expand opportunities across additional e-commerce platforms and channels
• Architect the TikTok Shop Affiliate strategy, managing the Affiliate Center and creator-led "Live Shopping" funnels to turn social momentum into measurable business impact.
• Partner with creative teams to produce "Algorithm-First" content that reduce purchase friction

Brand Partnership Management

• Serve as the primary strategic partner and operator for supported brands
• Act as a GM for partner brands, coordinating resources across marketing, operations, sourcing, and logistics
• Build strong relationships with partner brands and ensure alignment on strategy, performance, and growth initiatives

Marketplace Operations, Merchandising and Compliance

• Own marketplace merchandising strategy including product assortment, content optimization, promotions, and launches
• Manage marketplace storefronts and listings to maximize discoverability and conversion
• Oversee Account Health and platform compliance, managing Brand Registry, IP protection, and proactive resolution of potential account suspensions or counterfeit concerns.
• Coordinate product photography, creative assets, and listing optimization

Marketing & Performance Optimization

• Manage and optimizepaid marketing investments across Amazon and TikTok Shop Develop data-driven strategies to improve CAC, ROAS, and contribution margin
• Monitor "Share of Voice" (SOV) metrics to ensure partner brands maintain a competitive edge in key beauty categories.
• Partner with growth marketing teams to test and scale acquisition strategies

Inventory Planning & Forecasting

• Lead demand forecasting and inventory planning to support growth while minimizing stockouts and excess inventory
• Partner with supply chain, sourcing, and brand partners to ensure appropriate inventory levels
• Manage product lifecycle planning including launches and restocks

Operational Leadership

• Build scalable processes and operating frameworks to support marketplace growth
• Work cross-functionally with finance, supply chain, creative, and marketing teams
• Partner with finance to build budgets, forecast performance, and monitor profitability

3PL & Logistics Optimization

• Oversee 3PL relationships supporting partner brands
• Identify opportunities to improve logistics efficiency, reduce costs, and eliminate operational friction
• Ensure seamless coordination between brands, warehouse partners, and marketplaces

Strategic Growth Initiatives

• Identify and execute creative growth opportunities leveraging IPSY's competitive advantages
• Develop scalable systems and playbooks for onboarding and accelerating new partner brands
• Continuously evaluate marketplace trends, tools, and opportunities to drive incremental growth

What We Are Looking For

• 10+ years of experience in e-commerce, marketplace management, or digital commerce
• Deep experience with Amazon marketplace operations and performance marketing
• Experience scaling brands on TikTok Shop or emerging social commerce platforms
• Proven track record of driving profitable revenue growth on third-party marketplaces
• Strong experience with inventory planning, forecasting, and supply chain coordination
• Proficiency in AI-driven personalization tools and advanced marketplace analytics
• Experience managing P&L ownership and GM-style responsibilities
• Ability to build operational frameworks and scalable processes
• Strong analytical and financial modeling skills, specifically relating to blended ROAS and Omni-channel LTV
• Experience managing cross-functional teams and external partners

What We Offer

• Competitive base salary & bonus program
• 401(k) plan with company match
• Paid Time Off
• Work from home flexibility
• Free IPSY Extra subscription

EEO Statement

We celebrate diversity and are an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic.

If you need reasonable accommodation in the application or employment process, please contact us.

Please review our California Privacy Notice.

Pay is based on several non-discriminatory factors such as experience, education, skills, and location. IPSY offers a bonus and competitive benefits. Final compensation is determined by experience and skills.

Salary Range

$130,000 - $190,000 USD

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in IPSY’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

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