Director, Digital Commerce and Route to Market

Mars Incorporated in; Chicago (IL); On-site; USD 193,000 - 265,000; Full time

Job summary

Mars Snacking, Accelerator’s digital commerce growth engine, seeks a strategic leader to shape digital commerce vision and route-to-market models in the U.S. and beyond. This role partners with global teams to scale growth across pureplay, retailer.com, marketplaces and social commerce.

Reporting to the Sales Global Center of Excellence Lead, you will build commercial frameworks, drive revenue opportunities and ensure best-in-class execution within a fast‑growing, entrepreneurial environment.

Qualifications

• Bachelor's degree required.
• 10+ years in Digital Commerce, eCommerce or related global leadership roles.
• Experience building scalable commercial capabilities and operating models.
• Experience owning or supporting Amazon and/or major digital platforms.

Responsibilities

• Define and lead Accelerator's global digital commerce and route-to-market strategy.
• Join the Mars Snacking Global Digital Commerce Leadership Team and translate global learnings into growth plays.
• Own the U.S. lead-market agenda, including Amazon business profitability and long-range planning.
• Build scalable capabilities, playbooks, governance models and execution standards.
• Lead and develop teams for Demand Platforms, Digital Shelf, Amazon, Retailer.com and Syndicated Content.
• Drive digital shelf excellence, content syndication, search optimization, and retail media effectiveness.
• Partner across Sales, Marketing, Supply Chain, Finance, Insights and Technology to identify growth opportunities.
• Foster a winning, energetic culture in a fast-scaling global business.

Skills

Digital commerce leadership

Stakeholder management

Amazon/marketplaces experience

Cross-functional collaboration

Education

Bachelor's degree

Job description

Director, Digital Commerce and Route to Market (Finance)

Job Description

Who are we?

Accelerator is Mars Snacking's growth engine, focused on unlocking growth across high-potential categories and brands. Within Accelerator, the portfolio includes KIND®, RXBAR®, Nutri-Grain®, Special K Bars®, Pure Organic®, Eggo®, Rice Krispies Treats® and Pop-Tarts®. Combining the scale of Mars with the agility, speed and entrepreneurial mindset of a growth business, we are pioneering the future of commerce together, enabling growth at scale, and building frontier capabilities through data, automation and AI-enabled solutions.

We're looking for passionate collaborators who want to help shape where commerce is going next. If you're energized by an inspiring, entrepreneurial environment where bold ideas move quickly and winning team culture matters, you've found the right place.

What You'll Do

The Head of Digital Commerce & Route-to-Market is a key global leadership role responsible for shaping Accelerator's digital commerce vision, building scalable capabilities, optimizing route-to-market models, and accelerating growth across pureplay, retailer.com, marketplaces, retail media, digital shelf, on-demand delivery and social commerce. This leader will set the agenda across global regions and priority markets, with the U.S. as the lead market and Amazon as a critical business delivery responsibility.

Serving on the Mars Snacking Global Digital Commerce Leadership Team and reporting to the Sales Global Center of Excellence Lead, Accelerator, this role will build the commercial frameworks, operating models and playbooks needed to scale growth, unlock new revenue opportunities, and deliver best-in-class execution across digital commerce ecosystems. Digital commerce is expected to influence and deliver >50% of future growth, making this an important mission for a builder who can connect global strategy with practical execution in the U.S. lead market and across regions.

Job Responsibilities

• Define and lead Accelerator's global digital commerce and route-to-market strategy across pureplay, retailer.com, marketplaces, retail media, digital shelf, on-demand delivery and social commerce.
• Serve as a member of the Mars Snacking Global Digital Commerce Leadership Team, elevating Accelerator priorities and translating global and regional learnings into practical growth plays.
• Own the U.S. lead-market agenda, including overall business delivery for the North America Amazon business, partnering with the Amazon lead to accelerate growth, profitable P&L delivery, customer engagement and long-range planning.
• Build scalable capabilities, playbooks, governance models and execution standards around the 3 Cs, Customer, Capabilities and Community, to enable growth at scale and pioneer frontier capabilities.
• Lead and develop the team responsible for Demand Platforms, Digital Shelf, Amazon, Retailer.com and Syndicated Content, fostering an entrepreneurial culture of innovation, accountability, speed and continuous improvement.
• Drive digital shelf excellence, content syndication, search optimization and retail media effectiveness to improve discoverability, conversion and return on investment.
• Partner cross-functionally across Sales, Marketing, Supply Chain, Finance, Insights and Technology to identify growth opportunities, optimize commercial execution and accelerate speed-to-market.
• Cultivate a winning team culture across a matrixed global environment, bringing energy, clarity and practical operating discipline to a fast-scaling business.

Qualifications

Required

• Bachelor's degree required.
• 10+ years of progressive experience in Digital Commerce, eCommerce, Sales, Commercial Strategy, Omnichannel, Retail Media, Route-to-Market, or related global commercial leadership roles.
• Demonstrated experience building scalable commercial capabilities, operating models, and cross-functional initiatives in a complex, matrixed organization.
• Strong experience leading teams and influencing senior stakeholders to deliver business results.
• Experience owning, leading, or directly supporting Amazon and/or other major digital commerce platforms, marketplaces and pureplay customers.

Preferred

• Experience in Consumer Packaged Goods, retail, digital commerce, or high-growth consumer brands.
• Experience supporting acquisitions, incubators, emerging brands, or rapidly scaling businesses.
• Expertise in Digital Shelf, Syndicated Content, Retail Media, Search, and Marketplace execution.
• Global or multi-market leadership experience, including experience translating global strategy into regional or market-level execution.
• MBA or advanced degree preferred.

What to Expect from Mars

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we're striving to build the world we want tomorrow, today.
• A strong focus on learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus.

The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience.The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits.Details of participation in these benefit plans will be provided if an applicant receives an offer of employment.

The pay range shown is applicable to all US locations listed within the job posting:USD 192,560.00 - USD 264,770.00