Director, Demand Generation

NAVEX; Portland (OR); Hybrid; USD 126,000 - 154,000; Full time

Benefits offered by this job

Competitive compensation

Growth opportunities

Supportive culture

Job summary

A leading company in ethical software solutions is seeking a Director of Demand Generation in Portland, Oregon. In this role, you will develop and execute strategies to drive demand generation while managing a skilled marketing team. This position emphasizes B2B marketing expertise and proficiency in tools like Marketo and Salesforce. The potential salary starts at $140,000 per annum with performance-based bonuses. Join a culture that values innovation and accountability, committed to making a real impact.

Qualifications

• 7+ years in B2B marketing with a focus on demand generation.
• Proven experience in campaign execution leading to marketing-sourced revenue.
• Strong ability to manage budgets and report on key performance indicators.

Responsibilities

• Drive the U.S. demand generation function with best practices.
• Manage and mentor a high-performing marketing team.
• Execute integrated marketing programs for pipeline growth.
• Develop demand generation strategies aligned with corporate goals.
• Partner with various teams to ensure seamless execution.

Skills

B2B marketing

Demand generation leadership

Marketing automation

CRM proficiency

Data analysis

Collaboration skills

Education

Bachelor's degree in marketing or related field

Tools

Marketo

HubSpot

Salesforce

Job description

At NAVEX, we’re transforming the world—making it safer, more ethical, and ensuring every voice is heard. That’s real impact.

Our high-performance culture is driven by our values. We move with speed, passion and purpose — as one team. We are bold in our ideas, accountable in our actions, and committed to doing the right things right.

As our Director, Demand Generation, you will join our fast-paced team responsible for marketing NAVEX software solutions to existing customers and new audiences. You will own and execute on the US segment-based demand generation strategy to create sales pipeline and marketing-sourced revenue. You are skilled at the management of all major demand generation disciplines and have experience managing teams through growth, process transformation and change.

You’ll thrive in this hybrid role surrounded by an engaged, collaborative team deeply committed to your success. Join us and help shape what’s next!

What you’ll get:

• Meaningful Purpose. Your work helps organizations operate with integrity and protect their people—at a scale few companies can match.
• High-Performance Environment. We move with urgency, set ambitious goals, and expect excellence. You’ll be trusted with real ownership and supported to do the best work of your career.
• Candid, Supportive Culture. We communicate openly, challenge ideas—not people—and value teammates who embrace bold thinking and continuous improvement.
• Growth That Matters. You can count on authentic feedback, strong accountability, and leaders invested in your success so you can achieve real growth.
• Rewards for Results. We provide clear, competitive compensation designed to recognize measurable outcomes and real impact.

What you’ll do:

• Drive the evolution of the U.S. demand generation function, implementing best practices, new technologies, and data-driven processes
• Manage and mentor a high caliber team, fostering a culture of accountability, innovation, and continuous improvement
• Develop and execute integrated marketing programs that deliver qualified US pipeline and follow-on revenue growth
• Define annual and quarterly demand generation strategies aligned with corporate objectives and regional goals, ensuring proper execution and measurement
• Partner with the broader Marketing organization, Sales, Product Marketing, Business Intelligence/Business Systems and Revenue Operations to ensure seamless execution and alignment
• Leverage analytics to measure campaign effectiveness, optimize ROI, and report on KPIs to senior leadership
• Test new channels for growth and optimize based on analysis
• Ensure U.S. events are both focused on brand growth/awareness as well as consistent pipeline drivers working together with Sales on follow up
• Lead organizational and process changes to enhance efficiency and scalability within the demand generation function.

What you’ll bring:

• A bachelor’s degree in marketing or other related field
• 7+ years in B2B marketing, with 5+ years in demand generation leadership
• Hands-on experience with owning overall campaign execution and pipeline acceleration leading to marketing-sourced revenue for a specific segment
• Proficiency in marketing automation (Marketo, HubSpot) and CRM (Salesforce)
• Strong quantitative and analytical skills with ownership of translating data into actionable changes that improve results
• Effective organizational skills with the ability to prioritize team’s time and maintain good judgment in a fast-paced environment
• Extraordinary ability to project manage teams’ workloads and priorities while being held accountable to a global team’s processes and workflows
• Ability to see, manage to and create programs that accelerate the big picture view of our marketing strategy, and translate those for your team
• Strong collaboration and communication skills
• Ability to manage budgets and report on KPIs
• Culture Agility. Comfort working in a fast-paced, candid environment that values innovation, healthy debate, and follow-through
• AI Readiness. Curiosity and willingness to use AI and emerging technologies to elevate your work and deliver smarter outcomes
• Fuel performance and outcomes. Leverage your job competencies and champion NAVEX’s core values

Our side of the deal:

• We’ll be clear, we’ll move fast, and we’ll invest in your success. You deserve to be supported, challenged, and rewarded for the impact you make—and we commit to doing that every step of the way.
• The starting pay for this role is $140,000+ per annum with 10% MBO. Discover how you can grow, lead, and make an impact by visiting our career page to learn more. NAVEX is an equal opportunity employer committed to including individuals of all backgrounds, including those with disabilities and veteran status.