Director, CPG Omni-Channel Solutions

Catalina Marketing Costa Rica; United States; Remote; USD 91,000 - 137,000; Full time

Job summary

Catalina Marketing is seeking a Director of CPG Omni-Channel Solutions, responsible for managing client partnerships and driving revenue through innovative marketing strategies. The role demands strong analytical skills, excellent communication abilities, and experience within the CPG industry. Join a team committed to inclusivity and professional growth.

Benefits

Medical + Rx Plan Choices

Dental & Vision Coverage

Learning & Development Resources

401k with Matching Contributions

Flexible Time Off

Employee Wellness Initiatives

Qualifications

• 3 to 6 years previous sales experience.
• Experience calling on CPG industry; agency experience a plus.
• Ability to make recommendations on strategic brand initiatives.

Responsibilities

• Achieve revenue goals by serving as a trusted marketing consultant.
• Design, sell, and manage targeted campaigns delivering measurable success.
• Build and manage relationships across multiple clients and functions.

Skills

Excellent communication

Strong analytical skills

Budget management

Sales presentation

Education

Bachelor's degree

Tools

Excel

PowerPoint

Job description

2 days ago Be among the first 25 applicants

Job Number: R0002531 Posted On: 06/12/2025 Location: St. Petersburg, Florida Additional Locations: Remote - USA, United States of America

Apply Now

Why Catalina? Catalina delivers omni-channel solutions to our customers with a long-standing history of rich data assets, but our greatest asset is our people. Our guiding principles set the stage for winning in the markets we serve, and our potential is powerful. When you join the Catalina team, you will be part of an inclusive environment that embraces flexibility, community involvement, work-life balance as well as opportunities to grow professionally.

The Opportunity

The Director, CPG Omni-Channel Solutions (Sales) is responsible for managing partnerships across Catalina’s CPG / Brand partners. This candidate can be successful by leveraging our industry-leading innovation to better achieve a client’s strategy and ultimately driving revenue.

• Achieve revenue goals by serving as a trusted marketing consultant.
• Confirm objectives, utilize insights/custom research to provide a deeper understanding of the challenge/opportunity. Then, design, sell, and manage targeted campaigns that deliver measurable success against the clients’ KPIs.
• Develop a business plan that includes Omni-Channel solutions & new advertising capabilities to increase client penetration and sustainable revenue growth.
• Build and manage relationships across multiple clients, multiple functions (brand marketing, field sales, consumer promotion) and at all levels of the organization.
• Manage accounts including revenue forecasting and the managing of programs, budgets and accounts receivable.
• Overnight travel to customers as needed.
  
  

Qualifications

• Bachelor’s degree
• 3 to 6 years previous sales experience
• Experience selling print or digital media
• Experience calling on CPG industry; agency experience a plus
• Ability to understand several manufacturer categories and make recommendations to address strategic brand initiatives.
• Excellent communication skills and the ability to interface and sell at all levels of management.
• Strong analytical skills and attention to detail.
• Budget management, financial projection skills.
• Ability to professionally perform multi-media sales presentations.
• Expert-level proficiency in Excel and PowerPoint.
• Experience with Syndicated CPG Data (Nielsen, IRI, Catalina, etc.)
  
  

The intent of this job description is to describe the major duties and responsibilities performed by incumbents of this job. Incumbents may be required to perform other job-related tasks other than those specifically included in this description.

All duties and responsibilities are essential job functions and requirements and are subjected to possible modification to reasonably accommodate individuals with disabilities.

This position may be performed as a remote, work from home position.

About Catalina

Catalina is a leader in shopper intelligence and precisely targeted in-store, TV and digital media that personalizes the shopper journey. Powered by an unrivaled real-time shopper database and AI-optimized data science, Catalina helps retailers, CPG brands and agencies optimize every stage of media planning, execution and measurement to deliver more than $6 billion in consumer value annually. Catalina has no higher priority than ensuring the privacy and security of the data entrusted to the company and maintaining consumer trust. Catalina has operations in the United States, Costa Rica and Europe. To learn more, visit www.catalina.comor follow us onLinkedIn.

Catalina is committed to investing in, empowering, and retaining an inclusive community within our company. We are dedicated to hiring the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has a seat at the table and a voice to be heard. Our goal is to ensure that all our talented professionals are equipped with support, resources, and the opportunity to excel.

Catalina values your privacy and is committed to protecting your personal information. Please review our privacy policy which provides details on how we process the data you provided for job applications.

We are proud to be an EEO employer M/F/D/V. We maintain a drug-free workplace.

Total Rewards & Compensation

Catalina offers a comprehensive suite of benefit programs to support your health and well-being, professional goals, and financial security.

• Medical + Rx Plan Choices
• Dental & Vision Coverage
• Learning & Development Resources
• 401k with Matching Contributions
• Flexible Time Off
• Employee Wellness Initiatives
  
  

Compensation for the role will depend on several factors, including a candidate’s qualifications, skills, competencies, and experience.

This role is eligible for the Sales Incentive Program (SIP), with a compensation structure that includes a base salary and the potential for performance-based incentives. Detailed terms of the incentive plan will be provided upon extending an employment offer.

This compensation and benefits information is based on Catalina’s good faith estimate as of the date of publication and may be modified in the future.

- Remote

– BP1

Base Salary Range: $91,000.00 - $136,500.00

Apply Now

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Information Technology

• Industries

  Advertising Services

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