Director CPG Instore Media Sales

Quad; Chesapeake (VA); On-site; USD 120,000 - 150,000; Full time

Benefits offered by this job

Medical, prescription, dental and vision insurance

401(k) retirement savings

Paid time off

Holidays

Job summary

Quad is hiring a Director CPG Sales in Chesapeake, Virginia, to drive revenue growth for the In-Store Connect media network. The role involves securing advertising partnerships with Consumer-Packaged Goods brands and collaborating with various teams to deliver integrated media solutions. Candidates should have a Bachelor's degree and 10 years of CPG sales experience, with proven track records in driving sales and strong client relationship management. Comprehensive employee benefits are offered.

Qualifications

• 10 years of experience in Digital Media or CPG sales.
• Proven track record of driving sales growth and achieving revenue targets.
• Excellent communication and presentation skills.

Responsibilities

• Lead the sales strategy for the In Store Connect media network.
• Identify and pursue new business opportunities with CPG brands.
• Develop and maintain strategic partnerships with CPG brands.
• Present and sell integrated in‑store media solutions.
• Study market dynamics to identify trends within the CPG sector.
• Work closely with teams to deliver comprehensive advertising solutions.
• Maintain accurate revenue forecasts and pipeline reports.
• Ensure exceptional customer service and support for client.
• Monitor and analyze sales performance metrics.

Skills

Sales growth

Understanding of CPG industry

Communication skills

Client relationship management

Strategic thinking

CRM proficiency

Organization

Ability to travel

Education

Bachelor’s degree in business, Marketing, or related field

Tools

Salesforce

Job description

As a global marketing experience company, Quad’s goal is to help our clients win every day. We use our data‑driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness.

We’ve built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we’re all driven to perform at our best— for ourselves and our clients. At our core, we’re a company that believes we can always create a better way.

General Purpose Of Job

The Director CPG Sales is responsible for driving revenue growth for Quad’s In‑Store Connect media network for client by securing advertising partnerships with Consumer‑Packaged Goods (CPG) brands. The individual will work closely with client’s merchandising and digital teams to create and execute in‑store digital media programming.

Key Responsibilities

• Lead the sales strategy for the In Store Connect media network, working with designated grocery client, targeting CPG brands to maximize advertising revenue.
• Identify and pursue new business opportunities with CPG brands, establishing strong relationships with key decision‑makers.
• Develop and maintain strategic partnerships with CPG brands, ensuring alignment with their marketing objectives and goals with client.
• Present and sell integrated in‑store media solutions that leverage the capabilities of the In‑Store Connect network and client’s promotional ecosystem.
• Study market dynamics to identify trends, competitive landscape, and emerging opportunities within the CPG sector.
• Work closely with Quad's business development, marketing, and operations teams to deliver comprehensive advertising solutions.
• Maintain accurate revenue forecasts and pipeline reports, utilizing client’s CRM tools to track and manage sales activities.
• Ensure exceptional customer service and support for client, addressing their needs and providing tailored advertising solutions.
• Monitor and analyze sales performance metrics, providing regular updates to senior leadership.

Job Requirements

Education: Bachelor’s degree in business, Marketing, or a related field.

Experience: 10 years of experience in Digital Media or CPG sales.

Knowledge, Skills & Abilities

• Proven track record of driving sales growth and achieving revenue targets.
• Strong understanding of the CPG industry and in‑store advertising.
• Excellent communication and presentation skills.
• Ability to build and maintain strong client relationships.
• Strategic thinker with the ability to develop and execute effective sales strategies.
• Proficiency in CRM tools, such as Salesforce.
• Highly organized and detail oriented.
• Ability to travel as required.

Benefits

We offer comprehensive benefits for eligible employees including medical, prescription, dental and vision insurance, 401(k) retirement savings, paid time off, holidays and additional benefits.

Equal Employment Opportunity Statement

Quad is proud to be an equal opportunity employer. We are committed to creating a place of belonging — a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.

Drug‑Free Workplace

Quad is a drug‑free workplace.