Director, Commercial Development & Professional Relations

Mallinckrodt; Malvern (Chester County); On-site; USD 150,000 - 230,000; Full time

Job summary

Keenova seeks a Director, Commercial Development & Professional Relations to lead strategic platforms for large group practices and to drive engagement with urology, hand surgery and podiatry stakeholders. You will shape congress presence, resources, and marketing materials for major therapeutic areas.

The role calls for a seasoned leader with a strong track record in commercial development, complex selling, and cross-functional collaboration across marketing, medical, legal and regulatory teams.

Qualifications

• 10+ years related industry experience, with at least 5 years in sales management, commercial development, or patient access.
• BA/BS in Business, Marketing, or Finance; MBA preferred.
• Experience in specialty therapeutics incl. urology, hand surgery products.

Responsibilities

• Lead development of opportunities within community and academic practices for XIALFLEX PD and DC business.
• Set forward a plan to increase Keenova's presence at key congresses and allocate resources to brand initiatives.
• Identify key medical meetings, fellowships, and interface with KOLs and C-Suite.
• Develop promotional materials and MARC-compliant assets; drive channel marketing and education strategies.

Skills

Sales management

Commercial development

Key account management

Strategic planning

Education

BA/BS in Business, Marketing, or Finance

MBA preferred

Job description

Job Title

Director, Commercial Development & Professional Relations (Open)

Requisition

JR000015954 Director, Commercial Development & Professional Relations (Open)

Location

Malvern, PA

Job Description Summary

The Commercial Development Director will lead the team in the generation implementation and leading of specific strategies that deliver upon the Branded Pharmaceutical vision to become an elite Specialty Biopharmaceutical business. This role be primarily responsible for developing a stronger environment of trust, partnerships, and relationships by acting act as an accessible, responsive and customer focused consultant with large group practices, advanced practice providers, Residents, academic centers/fellowship programs and scientific associations. There are several immediate areas of focus for this position specific Dupuytren's Contracture (DC) and Peyronie's Disease (PD) and Plantar Fibromatosis (PFI): 1) building upon a strategic platform for large group practices in urology, hand surgery, and podiatry; 2) building customer focused strategies for key medical meetings and Key Opinion Leader (KOL) engagement with Keenova's commercial and medical leaders; 3) execution of strategy and project plan that cultivates relationships with teaching fellowships throughout the country and 4) development of targeted channel materials that focus on needs based on the customer audience.

Job Description

Build a Strategic Platform for Large Group Practices

Leads development of opportunities within both community based and academic based practices, hand surgery groups, and the most influential therapeutic experts for XIALFLEX PD and DC business. Immediately sets forward a plan to increase Keenova's presence at key congresses. In collaboration with both the Sr. Director Commercial Development and the marketing leaders, establish key activities to appropriately allocate resources specific to strategies that support the brands key initiatives and ultimately drive business within these customer segments. Secure and analyze relevant information, knowledge of region, market intelligence, environmental factors and political landscape, to identify key issues and commits to action after developing alternative solutions that take into consideration strategic objectives, resource constraints, and organizational values.

Key Medical Meetings, Fellowships and KOL/C-Suite interfaces

Identify key medical meetings and conferences that target elevating Keenova's presence with Urologists, Hand Surgeons, Podiatrists and Pediatric Endocrinologists & nurses. Develop an annual plan outlining the types of resources, interfaces and exposure required for Keenova to increase its commitment to customers. In collaboration with the brand marketing team, this leader will develop, drive and target the most important medical meetings. Including, being opportunistic on new medical societies that align with strategy. Identify and interface with key hand and urology fellowship programs, establishing a relationship that opens the dialogue on medical content, positioning of our products in teaching curriculum, and tracking of new fellow graduates to practices across the U.S.

Channel Marketing

Develop marketing tools targeted by the needs of each customer channel. Materials will be approved and developed as identified opportunities arise. Accountable for developing promotional materials that go through the MARC process to be utilized in selling situations with key customers. Expectation will be ongoing updates to the Medical Therapeutics Leadership Team and VP & GM Medical Therapeutics on the following activities: Deliver on access and increased relationships with key accounts A clear strategy for the development of fellowship and APP programs. A playbook/game plan for priority medical meetings.

Education & Experience

10+ years related industry experience of which the most recent 5 years are in a sales management, Commercial Development, or patient access capacity (district or regional level). Background should include a strong record of professional advancement and accomplishments in addition to experience in professional product/brand management. Home office experience in a healthcare company preferred. Experience within complex selling environments required (i.e., expensive therapies, reimbursement, etc.). BA/BS in Business, Marketing, or Finance required, MBA preferred. Demonstrated track record of successfully working with personnel in commercial, clinical, medical, legal and regulatory. Experience in specialty therapeutics, including: urology, hand surgery products preferred.

Knowledge

Mastery of Buy & Bill processes, specialty pharmacy and institutional sales. Knows the most influential customers in both urology, hand surgery and to a reasonable extent podiatry. Understand the strategies for marketed products and US Pharma Business. Thorough knowledge of the entire Keenova portfolio (Branded Specialty, Sterile Injectables, and