Director, Brand Partnerships

Fixated; New York (NY); On-site; USD 120,000 - 200,000; Full time

Job summary

Fixated is building the operating infrastructure of the creator economy.

Most of this industry runs on deal-making — a brand deal gets brokered, a campaign gets delivered, and the work starts over the next morning. We took the opposite position: services commoditize, infrastructure compounds.

Two engines, Talent and CBM, drive the business. We represent and operate for influential creators and own a large creator network, pairing content production with owned-channel reach and paid media.

Qualifications

• 6+ years in digital media sales, brand partnerships, or agency/platform sales.
• Track record closing large deals — six figures consistently, seven figures at least occasionally.
• Active network of brand marketers and agency buyers.
• Deep working knowledge of social platforms (TikTok, Instagram, YouTube, X).
• Demonstrated ability to structure and price complex, multi-component programs.
• Ability to prospect independently, negotiate without oversight, and present with conviction.

Responsibilities

• Carry and exceed monthly and quarterly targets across campaigns and partnerships.
• Build and manage a high-quality pipeline across inbound, outbound, and relationships.
• Close six- and seven-figure programs with brands and agencies.
• Grow accounts beyond the first campaign — renewal and expansion matter.

Skills

Digital media sales

Brand partnerships

Agency sales

Networking with brands

Pricing complex programs

Job description

Fixated is building the operating infrastructure of the creator economy.

Most of this industry runs on deal-making — a brand deal gets brokered, a campaign gets delivered, and the work starts over the next morning. We took the opposite position: services commoditize, infrastructure compounds.

That runs through two engines. Talent — we represent and operate businesses for some of the most influential creators on the internet, and sit at the center of one of the largest creator networks in the world. CBM — our brand-side business, built on distribution and audience we own rather than rent, pairing content production with owned-channel reach and paid media.

Two engines, one shared asset base. That's what you'll be selling.

What You'll Own:

About Fixated:

Fixated is building the operating infrastructure of the creator economy.

Most of this industry runs on deal-making — a brand deal gets brokered, a campaign gets delivered, and the work starts over the next morning. We took the opposite position: services commoditize, infrastructure compounds.

That runs through two engines. Talent — we represent and operate businesses for some of the most influential creators on the internet, and sit at the center of one of the largest creator networks in the world. CBM — our brand-side business, built on distribution and audience we own rather than rent, pairing content production with owned-channel reach and paid media.

Two engines, one shared asset base. That's what you'll be selling.

Revenue

• Carry and exceed monthly and quarterly targets against O&O, amplification, creator partnerships, and integrated campaigns
• Build and manage a high-quality pipeline across inbound, outbound, and your existing relationships
• Close six- and seven-figure programs with brands and agencies
• Grow accounts past the first campaign — renewal and expansion matter more here than logo count

Deal packaging and commercial strategy

• Design full campaign ecosystems rather than selling placements: creator talent, custom content and livestreams, and distribution across owned channels, social, and editorial in a single offer
• Build modular, tiered package structures with clear deliverables and built-in added-value layers
• Translate brand objectives into cultural moments and into repeatable formats that scale beyond one client
• Own pricing logic and deal structure — where we hold, where we flex, and what protects margin

Positioning and sales infrastructure

• Own how this product is sold: predictable reach, transparent pricing, brand-safe distribution, cultural amplification at scale
• Turn our capabilities into productized offerings the whole revenue team can run with
• Build the collateral, the pricing framework, and the sales motion — then make them repeatable

Market development

• Develop relationships across brand marketers, media buyers, and agency teams
• Identify new verticals, new products, and new distribution strategies as revenue opportunities
• Bring the market back inside: what's being bought, how it's being priced, where we win and lose

Cross-functional

• Work directly with content, sales execution, creator management, and ad ops so what gets sold is executable, scalable, and performs
• Partner with Talent so creator-inclusive programs are ones creators actually want to say yes to
• Be honest internally about what we can deliver. Overselling costs more than the deal is worth

What We're Looking For:

Required

• 6+ years in digital media sales, brand partnerships, or agency/platform sales
• A track record closing large deals — six figures consistently, seven figures at least occasionally — with specifics you can speak to
• An active network of brand marketers and agency buyers
• Deep working knowledge of social platforms (TikTok, Instagram, YouTube, X) and how media buyers actually evaluate creator and social inventory
• Demonstrated ability to structure and price complex, multi-component programs
• Ability to prospect independently, negotiate without oversight, and present with conviction

Strongly preferred

• Experience selling owned-and-operated inventory, publisher media, or a productized content offering — not just influencer one-offs
• Category depth in gaming, entertainment, CPG, QSR, beauty and fashion, auto, tech, or sports betting
• Background at a creator network, publisher, platform, or performance media business
• Holding-company relationships (GroupM, Publicis, Omnicom, IPG, Dentsu, Horizon, Stagwell)
• Experience building sales infrastructure — packaging, pricing, or collateral — not just working inside someone else's
  

Who You Are:

• You think in systems, not one-off deals.
• You solve your own problems.
• You see around corners.
• You have strong opinions and you'll defend them. I
• You're coachable.
• You're honest about your pipeline.
• You want to build something.

Fixated is an equal opportunity employer. We're committed to building a team that reflects the diversity of the creators and audiences we serve.