Director, Brand Marketing

PowerToFly; Bridgewater (MA); Hybrid; USD 171,000 - 213,000; Full time

Benefits offered by this job

401k with company match

Healthcare coverage

Bonus eligibility

Job summary

Nestlé Health Science is seeking a Marketing Commercial Operations leader to drive market strategy for the Microbiome Franchise in the US. You will translate marketplace trends into actionable insights, shape launch excellence, and guide go-to-market plans for new indications and care pathways.

You will manage corporate-level simulations, align prescriber targets with marketing and sales, and collaborate with Market Access and Sales to evolve payer strategies and value propositions across care

Qualifications

• Bachelor’s degree in business or related medical field required.
• 8+ years experience in Marketing Commercial Operations including strategy development, execution and measurement in pharma/medical industry.
• Experience managing transversal business activities in international and cross-functional matrix environments.

Responsibilities

• Lead marketing for Nestlé Microbiome Franchise, including go-to-market strategy for new indications.
• Manage business & financial simulations for senior management decision support.
• Develop and implement prescriber targets aligned with marketing strategies; inform sales strategies.

Skills

Marketing operations

Strategic planning

Cross-functional collaboration

Decision making under ambiguity

Negotiation and influence

Education

Bachelor’s degree in business or related medical field

MBA

Job description

At Nestlé Health Science, we believe that nutrition, science, and wellness must merge, not collide. Here, we embrace the intrinsic connections of these three pillars, harnessing their collective strength to empower healthier lives. Our broad product portfolio includes renowned brands like Garden of Life®, Nature's Bounty®, Vital Proteins®, Orgain®, Nuun®, BOOST®, Carnation Breakfast Essentials®, Peptamen®, Compleat Organic Blends®, and more. We also have extensive pharmaceutical expertise, offering innovative medicines that aim to prevent, manage, and treat gastrointestinal and metabolic-related diseases.

At Nestlé Health Science, we bring our best for better lives. Our people are challenged to bring fresh, diverse views and make bold moves to empower healthier lives through nutrition. We know brilliant ideas can come from anyone, anywhere. Here we embrace the entrepreneurial spirit and collaborate with teams that champion focused and forward thinking. We are committed to fostering professional growth and celebrating the achievements of our people along the way. We offer dynamic career paths, robust development, opportunities to learn from talented colleagues around the globe, and benefits that support physical, financial, and emotional wellbeing.

Join us to innovate for impact and reimagine the future of health and nutrition for patients and consumers.

Location: Remote or hybrid role based on the selected candidate’s geographic location. Preference will be given to applicants who live within a commutable distance of Bridgewater, NJ.

POSITION SUMMARY:

This role will serve as the marketing lead for the Nestle Microbiome Franchise, presently focused on recurrent c.diff, including, but not limited to, the ongoing assessment and translation of marketplace trends and data into meaningful insights and will drive development and evolution of launch excellence, go-to-market strategy for new indications, market and competitive intelligence for the US microbiome Rx portfolio.

Manage business & financial simulations at a corporate level for senior management decision support regarding prioritization and activation of internal or business development driven initiatives.
Identifies, develops & manages process to consistently provide HCP prescriber targets, aligned with marketing & sales strategies, that are independently vetted separate from sales force inputs.
Leads planning and targeting strategies in collaboration with Sales division and new business development implementations.

KEY RESPONSIBILITIES:

• Increase the organization’s agility and responsiveness by collecting, sharing and providing recommendations on marketplace, customer and competitive insight/threats to Sr. Management, RxLT and Sales teams across all channels & customer types
• Identifies, develops & implement process to provide high quality HCP prescriber targets aligned with marketing strategies. Inform sales strategies for implementation
• Manage business & financial simulations at a corporate level for senior management decision support regarding account and initiative prioritization and activation
• Leads evaluation of healthcare and competitive landscape, identifying insights impacting brand and channel strategy execution
• Leads advanced planning, analysis, solution development and communication of healthcare market trends in support of internal strategies, new business development opportunities and market growth & optimization assessments
• Assist Sales division in identifying potential trends in sales force execution, the marketplace and influence evolution in strategy and deployment. Share key learnings, best practices to help shape strategies
• Partner with Market Access and Sales divisions to help evolve prescriber and payer strategies, new business opportunities and value propositions across the care continuum
• Partner with Business Development to manage business & financial simulations at a corporate level for senior management decision support regarding account and initiative prioritization and activation
• Serves as interface between sales execution and marketing strategies with new business wins and product. Actively participates in all relevant meetings
• Manage the coordination of customer prioritizations and relevant marketing messages
• Provides detailed monthly, quarterly, and annual product plan/forecast build, dashboards and channel-specific sales aids specific to new business wins and product launches
• Works closely with cross-functional internal partners in Sales, Finance, Supply Chain, Marketing, Business Development, Innovation & Renovation, and Business Operations to coordinate the timely execution of all new product and new business sales programs and initiatives
• Knowledge of business to create a critical, fresh look at key processes and focus on optimizing organizational performance; ability to apply this knowledge appropriately to diverse situations

EXPERIENCE AND EDUCATION REQUIREMENTS:

• Bachelor’s degree in business or related medical field
• 8+ years’ experience in Marketing Commercial Operations including strategy development, execution, and measurement in pharma/medical industry
• Managing transversal business activities, successfully working in international and cross-functional matrix environments
• This position will require up to 30% travel

PREFERRED SKILLS:

• MBA strongly preferred
• Broad multi-functional experience including experience in Sales, Marketing, Sales Operations and/or Account Management
• Ability to develop strategy and plans with the greatest business impact collaboratively with internal and external partners
• Proven track record of execution excellence
• Proven ability to make complex decisions when dealing with ambiguity
• Ability to link strategy to clearly actionable initiatives
• Ability to understand and anticipate needs from health care providers and decision makers at national and local levels
• Sense of urgency to deliver both short-term and long-term results
• Team player with a proactive and collaborative approach
• Strong ability to work across functions
• Strong negotiations and influence skills for internal and external parties
• A combination of technical credibility, effective communication skills, and ability to focus on what matters most

Salary:$171,355.50 to$213,201.00 per year

Bonus Eligibility:Yes

Thepay rangeprovided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. It is not typical for an individual to be hired at top of range.

Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more athttps://www.nestlejobs.com/nestle-in-the-us-benefits

It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at [e-mail] or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

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Job Requisition:419648