Director, Brand & Integrated Campaigns

accessiBe Inc.; New York, Northern (NY, KY); Hybrid; USD 170,000 - 220,000; Full time

Job summary

accessiBe is seeking a Senior Corporate Marketing Leader in New York to own brand storytelling, content and campaigns across external touchpoints. You will partner closely with demand generation, product marketing and PR to drive a consistent market voice and pipeline.

You’ll lead a lean team, mentor specialists, and guide analyst relations, advocacy programs, and cross-functional partnerships while staying hands-on with AI-enabled content workflows to elevate our brand and measurable outcomes.

Qualifications

• 10+ years in brand, corporate, or integrated marketing with direct ownership of brand strategy.
• Proven track record leading integrated campaigns across paid, earned, and owned channels.
• Experience with AI-assisted content and workflow tools; strong standards-setting.
• People leadership: hiring, developing, mentoring specialists.

Responsibilities

• Own brand storytelling and campaigns across all external touchpoints.
• Lead integrated campaign strategy connecting research, webinars, and demand-gen to pipeline.
• Partner with product marketing and demand gen for commercial outcomes.
• Run analyst relations and PR strategy; manage online reputation.
• Own community, advocacy, and influencer programs.
• Hands-on execution in a lean team while mentoring specialists.

Skills

Brand strategy

Integrated campaigns

People leadership

AI content tooling

Cross-functional collaboration

Tools

AI/LLM tooling

Content management systems

Job description

accessiBe is seeking a Senior Corporate Marketing Leader in New York to own brand storytelling, content and campaigns across external touchpoints. You will partner closely with demand generation, product marketing and PR to drive a consistent market voice and pipeline.

You’ll lead a lean team, mentor specialists, and guide analyst relations, advocacy programs, and cross-functional partnerships while staying hands-on with AI-enabled content workflows to elevate our brand and measurable outcomes.