director, Beverage Category

Starbucks Corp.; Seattle (WA); On-site; USD 210,000 - 290,000; Full time

Benefits offered by this job

Health insurance

401(k) retirement plan with employer-m

Tuition assistance

Job summary

Starbucks Coffee Company is seeking a Director, Beverage Category to own the strategy and health of the North America beverage portfolio. You will drive portfolio performance, lead cross-functional teams, and shape an innovation roadmap aligning with customer insights and enterprise goals.

You will guide seasonal launches, develop scalable platforms, and ensure strong market execution. This executive role emphasizes leadership, strategic thinking, and partnership across Marketing, Product, and

Qualifications

• 10+ years of experience in a role supporting marketing, brand management or product management with profit and loss responsibility.
• Experience leading development of new or existing products or strategies from conception to implementation.
• MBA preferred and Bachelor’s degree or military experience required.

Responsibilities

• Own the performance and health of the beverage portfolio for North America coffeehouses.
• Lead seasonal calendars and promotional beverage strategies from concept to launch.
• Develop and maintain a 24–36 month beverage innovation roadmap and translate trends into pipelines.
• Translate customer insights into product strategies and beverage positioning in partnership with Marketing.

Skills

Marketing strategy

Brand management

Product management

P&L responsibility

Education

Bachelor’s degree or 4+ years US military experience

MBA preferred

Job description

Now Brewing – director, Beverage Category! #ToBeAPartnerFrom the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.As a director, Beverage Category, you will be responsible for managing and helping set the strategic direction of the largest and most critical beverage business for North America coffeehouses.You will lead Starbucks' beverage category strategy, portfolio health, innovation pipeline, and commercialization agenda for North America coffeehouses. This role translates customer insights and business opportunities into winning beverage experiences that drive relevance, growth, and business performance. As a key member of the Beverage leadership team, you will guide and develop a high-performing team while helping shape the future of Starbucks' largest business.As a director, Beverage Category, you will…Portfolio & Business OwnershipOwn the performance and health of the beverage portfolio. Identify growth opportunities, business risks, and category gaps, and develop recommendations that improve customer relevance, sales, and profitability.Seasonal & Go-to-Market LeadershipOwn seasonal calendars and promotional beverage strategies from concept approval through launch. Partner across key functions to ensure clear product priorities and strong market execution for each seasonal window.24-36 Month Innovation Pipeline OwnershipDevelop and maintain a rolling 24-36 month beverage innovation roadmap. Translate consumer trends, business opportunities, and emerging concepts into commercially viable pipelines, prioritizing work based on customer impact, strategic fit, operational readiness, and business potential.Platform DevelopmentGrow existing and future beverage platforms by identifying where successful products can become enduring collections and scalable growth opportunities.Customer & Product StrategyTranslate customer insights into product strategies and innovation briefs. Define beverage positioning and product experience recommendations in partnership with Marketing. Ensure products deliver on customer needs while supporting broader enterprise objectives.Enterprise LeadershipLead cross-functional decision making to align innovation, commercialization, and business priorities. Influence portfolio direction through clear recommendations supported by customer, competitive, and business insights. Set goals for the work group, developing organizational capability and modeling how we work together.Partner Development & Team BuildingProvide partners with coaching, direction, leadership support, and developmental opportunities and builds effective teams to achieve partner, business and customer results.We’d love to hear from people with:10+ years of experience in a role supporting marketing, brand management or product management with profit and loss responsibility10+ years of experience in a role leading the development of new or existing products or strategies from conception to implementationBachelor’s degree or 4 or more years of US military experience5+ years experience managing othersMBA preferredAdditional Qualifications:Delivers recommendations that demonstrate cross-functional strategic thinking and drive an initiative to conclusionBuilds momentum: Set personal and business goals, develop organizational capability, and model how cross functional groups work together toward a common goalThe ability to identify and secure organizational supportSolid business acumen and skilled at business case creation and alignmentAbility to thrive in ambiguity, looking across workstreams and teams to determine how our work should be shaped to deliver the most value for our partners, customers, and businessBuilds broad capability – building capability of others and generating insights and connecting others to help business and partners grow and developAs a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools. Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities. You will also have access to backup care and DACA reimbursement. Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to starbucksbenefits.com.*If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.We believe we do our best work when we're together, which is why we're onsite four days a week.Join us and inspire with every cup. Apply today!Starbucks Coffee Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law.Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.Starbucks Coffee Company is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at [e-mail] or 1(888) 611-2258.