Director, Analytics Transformation & Growth

Pernod Ricard España SA

New York, Northern (NY, KY)

Hybrid

USD 172,000 - 215,000

Full time

14 days+
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Benefits offered by this job

Hybrid work arrangement

Job summary

Pernod Ricard USA is seeking a Director of Analytics Transformation in New York to lead a strategic marketing measurement program. You will drive MMM, introduce innovative analytics, and partner with senior leaders to optimize investments.

The role demands global collaboration, a strong analytics background, and the ability to scale solutions across the organization. You will work in a hybrid setup with flexible remote options, contributing to Pernod Ricard's data-driven decision framework and

Qualifications

  • Bachelor’s degree required; MBA or analytics advanced degree preferred.
  • 10+ years analytics experience with Marketing Mix Modeling and data-driven impact.
  • Experience leading cross-functional teams in global organizations.

Responsibilities

  • Lead development and execution of a marketing measurement roadmap including MMM.
  • Introduce analytics tools and partnerships to advance measurement capabilities.
  • Partner with senior leadership to optimize portfolio investments using data insights.
  • Scale analytics solutions from pilots to organization-wide tools.
  • Leverage AI to address data gaps and improve marketing effectiveness.
  • Collaborate across teams and external partners to integrate data sources.
  • Lead and develop talent while engaging diverse stakeholders.

Skills

Marketing analytics
MMM expertise
Stakeholder management
Global collaboration
Data visualization

Education

Bachelor's degree
MBA preferred

Tools

Data visualization tools
Data infrastructure
Programming concepts

Job description

Pernod Ricard USA is seeking a Director of Analytics Transformation in New York to lead a strategic marketing measurement program. You will drive MMM, introduce innovative analytics, and partner with senior leaders to optimize investments.

The role demands global collaboration, a strong analytics background, and the ability to scale solutions across the organization. You will work in a hybrid setup with flexible remote options, contributing to Pernod Ricard's data-driven decision framework and

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