Director, Ad Platform Operations & Programmatic Scale

Duolingo; Pittsburgh (Allegheny County); On-site; USD 196,000 - 294,000; Full time

Benefits offered by this job

Equity compensation

Job summary

Duolingo is seeking a Director of Ad Platform Operations to lead the technical and operational backbone of Duolingo Ads across direct-sold and programmatic. You will own campaign delivery quality, troubleshoot issues with buyers and platforms, and shape how we package and scale PMP/PG demand.

You will partner with Sales, Account Management, Product, Engineering, Data, Finance, buyers, DSPs, SSPs, and external AdOps partners to build a high-accountability operating model across GAM architecture,

Qualifications

• 8+ years in digital advertising or AdOps.
• Hands-on expertise with Google Ad Manager and trafficking.
• Experience with direct and programmatic campaigns and PMP/PG deals.

Responsibilities

• Own GAM structure and hygiene with SLA-backed workflows.
• Escalate complex delivery issues across direct, PMP, and PG deals.
• Collaborate with Sales, Account Management, Product, Engineering, and Data.
• Package inventory and onboard new demand sources to scale premium programmatic revenue.
• Identify resources and drive prioritization for scale.

Skills

GAM mastery

Campaign delivery troubleshooting

Programmatic knowledge

QA and reporting

Cross-functional collaboration

Escalation management

Vendor/customer communication

Strategy and optimization

Tools

Google Ad Manager

Trafficking systems

Measurement tooling

Job description

Duolingo is seeking a Director of Ad Platform Operations to lead the technical and operational backbone of Duolingo Ads across direct-sold and programmatic. You will own campaign delivery quality, troubleshoot issues with buyers and platforms, and shape how we package and scale PMP/PG demand.

You will partner with Sales, Account Management, Product, Engineering, Data, Finance, buyers, DSPs, SSPs, and external AdOps partners to build a high-accountability operating model across GAM architecture,