Digital Product Manager Lead Sr- Offer Modernization - PNC

OpenTalent; Pittsburgh (Allegheny County); On-site; USD 120,000 - 160,000; Full time

Job summary

PNC is seeking a Digital Product Manager Lead Sr within its MarTech organization, based in the Marketing Hub. You will drive discovery, design and requirements for digital experiences that accelerate MarTech transformation and ROI.

You will collaborate with Product, Technology, MIS, LOB and Marketing to ensure experiences meet strategic goals while focusing on customer experience and measurable business impact.

Responsibilities

• Drives digital strategy across business segments to optimize digital experience.
• Monitors marketplace to assess digital experience trends and recommends enhancements.
• Develops and designs features of new or existing digital experiences to meet market needs.
• Partners with stakeholders across Product, Technology, MIS, Line of Business, Marketing and external partners to ensure experiences meet goals.
• Drives business, financial, and customer experience results and suggests modifications to improve outcomes.
• Customer Focused - aligns customer needs and satisfaction in decisions to deliver customized solutions.

Job description

Position Overview At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As a Digital Product Manager Lead Sr within PNC's MarTech organization, you will be based in a Marketing Hub for PNC. The role is essential to accelerate MarTech transformation and deliver strategic initiatives that drive growth and customer experience. This role will provide dedicated ownership in projects, ensuring strong discovery, design and requirements build. By applying advanced product management practices, the position will optimize resources, mitigate risks, and unlock ROI from MarTech investments. PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals. PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position. Job Description

• Drives digital strategy across business segments to optimize digital experience, leveraging design thinking and other best practices.
• Monitors the marketplace to assess digital experience trends and results in order to recommend new digital experiences or enhancements to existing experiences. Prioritizes and decisions recommendations. Drives business case development.
• Develops and designs the features of new or existing digital experiences to take advantage of an identified market need or opportunity. Manages the development, production, roll-out or promotion of digital experiences.
• Partners with key stakeholders including Product, Technology, MIS, Line of Business, Marketing and other internal service partners as well as external stakeholders to ensure all digital experiences meet their strategic goals. Partners with Marketing to Develop in product-specific marketing initiatives. May participate in client facing activities. As part of the first line of defense, supports risk management, compliance, and audit needs.
• Drives business, financial, and customer experience results of new and existing products and effectively recommends modifications in experiences and/or marketing to improve results. May coordinate and/or coach Product Managers and Associates.
• Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.