Digital PR Strategist: SEO & Brand Growth (Hybrid)

Placements24; Willows (CA); Hybride; USD 18 000 - 27 000; Plein temps

Avantages offerts par ce poste

Competitive salary

Hybrid work model

Professional development and training

Collaborative and creative work enviro

Résumé du poste

Placements24 is seeking a Digital PR Specialist to drive online visibility and brand reputation. You will develop digital PR strategies, conduct keyword research, and engage with influencers and journalists to build high-quality backlinks and improve rankings.

The role blends creativity and analytics in a hybrid work setting, requiring 2–4 years of digital PR, SEO, content marketing, or social media experience and strong storytelling abilities.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 2-4 years of experience in digital PR, SEO, content marketing or social media management.
• Proven experience in link building and off-page SEO strategies.
• Strong understanding of SEO principles and best practices.
• Excellent written and verbal communication with strong storytelling abilities.
• Experience with SEO tools (SEMrush, Ahrefs) and analytics (Google Analytics).
• Experience with social media management and influencer outreach.
• Able to work both independently and in a hybrid team.

Responsabilités

• Develop and implement digital PR strategies to enhance online visibility and brand reputation.
• Conduct keyword research and competitor analysis to inform SEO and content strategies.
• Identify and engage with online influencers, bloggers, and journalists.
• Create and distribute compelling digital content (blogs, infographics, social posts).
• Build and maintain high-quality backlinks through ethical outreach.
• Monitor online conversations and manage brand sentiment across platforms.
• Measure and report on campaign effectiveness with actionable insights.
• Collaborate with marketing and content teams for integrated campaigns.
• Stay current with digital marketing trends and algorithm updates.
• Manage online reputation and address negative feedback constructively.

Connaissances

Digital PR

SEO

Content marketing

Social media management

Influencer outreach

Storytelling

Analytical thinking

Formation

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Outils

SEMrush

Ahrefs

Google Analytics

Description du poste

Placements24 is seeking a Digital PR Specialist to drive online visibility and brand reputation. You will develop digital PR strategies, conduct keyword research, and engage with influencers and journalists to build high-quality backlinks and improve rankings.

The role blends creativity and analytics in a hybrid work setting, requiring 2–4 years of digital PR, SEO, content marketing, or social media experience and strong storytelling abilities.