Digital News Producer: Create & Grow Engaging Content

Gray Media, Inc.; Laredo (TX); On-site; USD 40,000 - 60,000; Full time

Job summary

KGNS+ in Laredo, Texas, part of Gray Media, is seeking a content producer to create compelling content for broadcast and digital platforms. The role involves generating copy, video, and photos and coordinating with newsroom staff to deliver engaging stories across all platforms.

The ideal candidate will write and post copy daily, track digital metrics, and act as the digital voice for ongoing and breaking news projects, ensuring content meets newsroom standards for vision and growth.

Qualifications

• Excellent writing skills, news judgment, and ethics.
• Driven to develop original news content.

Responsibilities

• Write and post copy daily on all platforms.
• Coordinate with newsroom staff including reporters, photographers, assignment manager, and news director.
• Track and review digital metrics to grow audiences and engagement.
• Be the “digital voice” and point person for daily and long-term projects, including special events and breaking news coverage.
• Ensure story selection and placement fit newsroom standards for vision and growth.
• Maintain calm under pressure and be available for varying schedules.

Skills

Writing skills

News judgment

Ethics

Multitasking

Calm under pressure

Social media savvy

Team player

Job description

KGNS+ in Laredo, Texas, part of Gray Media, is seeking a content producer to create compelling content for broadcast and digital platforms. The role involves generating copy, video, and photos and coordinating with newsroom staff to deliver engaging stories across all platforms.

The ideal candidate will write and post copy daily, track digital metrics, and act as the digital voice for ongoing and breaking news projects, ensuring content meets newsroom standards for vision and growth.