Digital Media Strategist: Paid Search & Social Growth

DAC; Chicago (IL); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Competitive salary

Health benefits

Generous PTO

Parental leave

Retirement plan

Professional development

Job summary

DAC Group is seeking a Digital Media Specialist to plan, create, and execute integrated digital advertising campaigns across paid search, paid social, OLV, and display for key clients.

This role requires 2–4 years hands-on experience in performance media, agency background preferred, and will work in-office three days per week in Chicago, with competitive benefits and a clear path to advancement.

Qualifications

• 2–4 years managing paid search, paid social and display campaigns.
• Agency background in performance media preferred.
• Strong communication and ability to present to clients.
• Proficiency with 3rd party bid management platforms (e.g., DoubleClick, Kenshoo).

Responsibilities

• Manage paid search, paid social, and display campaigns across platforms.
• Produce weekly and monthly performance reports for clients.
• Collaborate with internal and external partners to execute campaigns.
• Test ad copy and extensions and optimize campaigns for KPI improvements.
• Handle campaign budgeting and forecasting across multiple engines.
• Set up conversions and tracking with CM360 and GA.

Skills

Paid media

Client management

Analytics

Bid management

Google Ads

Microsoft Ads

Excel/Pivot

Data visualization

Tools

DoubleClick

Kenshoo

CM360

Google Ads

Microsoft Ads

Job description

DAC Group is seeking a Digital Media Specialist to plan, create, and execute integrated digital advertising campaigns across paid search, paid social, OLV, and display for key clients.

This role requires 2–4 years hands-on experience in performance media, agency background preferred, and will work in-office three days per week in Chicago, with competitive benefits and a clear path to advancement.