Digital Media Strategist & Content Creator

Cincinnati Metro; Cincinnati (OH); On-site; USD 50,000 - 70,000; Full time

Job summary

Cincinnati Metro is seeking a Digital Media Specialist to drive the strategic direction of our social media channels, video production, and digital assets. You will grow, manage, and evaluate platforms to reflect the organization’s brand and vision with a focus on timely, high-quality content across multiple formats.

The ideal candidate will have 2+ years in digital media, strong writing and analytical skills, and the ability to adapt to evolving digital trends and regulations while

Qualifications

• Bachelor's degree in Graphic Arts, Electronic Communications, Web Design, Marketing or related field.
• Two or more years of related experience.
• Proficiency with MAC and PC environments.
• Proficiency with Adobe Creative Suite and Canva.
• Experience with WordPress, Mailchimp and survey tools.

Responsibilities

• Develop engaging content across digital platforms to enhance brand awareness and audience engagement.
• Create and manage social media strategy, calendars, graphics, campaigns and contests.
• Maintain Metro’s website content; coordinate with agencies for reliability and accessibility.
• Create and distribute electronic customer communications and surveys; manage databases.
• Produce and edit videos for internal and external audiences; manage YouTube channels.
• Coordinate quarterly and mid-pick service communications; update online schedules and Google transit information.
• Integrate new transit planning and communication technologies to improve digital touchpoints.
• Use analytics tools to measure effectiveness and propose improvements.
• Collaborate with marketing, design, and other teams to ensure consistent brand messaging.
• Provide monthly reports on results and improvement suggestions.
• Serve as daily contact for social media and customer service communications.
• Be an Essential Employee during emergencies or weather-related events.
• Stay updated with emerging digital trends and best practices.

Skills

Content creation

Social media management

Video production

Web content management

Analytics

Education

Bachelor's degree in Graphic Arts

Electronic Communications

Web Design

Marketing

Tools

Adobe Creative Suite

Canva

WordPress

Mailchimp

Survey Monkey

Google Analytics

Job description

Cincinnati Metro is seeking a Digital Media Specialist to drive the strategic direction of our social media channels, video production, and digital assets. You will grow, manage, and evaluate platforms to reflect the organization’s brand and vision with a focus on timely, high-quality content across multiple formats.

The ideal candidate will have 2+ years in digital media, strong writing and analytical skills, and the ability to adapt to evolving digital trends and regulations while