Digital Marketing Strategist

FifthBoston Holdings Corp.; Northern (KY); On-site; USD 70,000 - 110,000; Full time

Job summary

FifthBoston Services is seeking a Digital Marketing Strategist to lead programs across paid advertising, content, social, and email. You will own strategy and execution for a portfolio of accounts, using FifthBoston tools to drive results for small businesses and growth-stage companies.

You will develop and manage campaigns on Meta, Google, and other channels, craft compelling copy, and run email programs inside the Helm platform with automation and reporting.

Qualifications

• 3+ years of experience managing digital marketing programs across paid and organic channels.
• Proven ability to run paid campaigns on Meta or Google with cost per lead and ROAS focus.
• Strong writing skills for email, social, and ad copy.

Responsibilities

• Develop and execute digital marketing strategies for a portfolio of clients across paid search, paid social, organic content, and email.
• Plan and manage paid advertising campaigns on Meta, Google, and comparable channels with a focus on leads and revenue.
• Write, brief, and oversee copy and creative assets reflecting each client's brand.
• Build and manage email marketing programs inside the Helm platform, including automation sequences, promotional sends, and performance reporting.
• Deliver regular performance reports to clients with clear interpretation of results and specific recommendations for improvement.
• Collaborate with the SVN Labs team for landing pages, custom integrations, or technical adjustments.

Skills

Digital marketing strategy

Copywriting

Email marketing

Campaign management

Education

Bachelor's degree in Marketing or related field

Tools

Meta Ads

Google Ads

Helm platform

CRM platforms

Job description

FifthBoston Services is looking for a Digital Marketing Strategist to lead marketing programs for clients across paid advertising, content, social, and email. You will own the strategy and execution for a portfolio of accounts, working within the FifthBoston system of tools and technology to drive measurable results for small businesses and growth-stage companies.

What you will do

• Develop and execute digital marketing strategies for a portfolio of FifthBoston Services clients across paid search, paid social, organic content, and email channels
• Plan and manage paid advertising campaigns on platforms including Meta, Google, and comparable channels, with a focus on lead generation and revenue outcomes
• Write, brief, and oversee the production of copy and creative assets that reflect each client's brand and speak to their specific audience
• Build and manage email marketing programs inside the Helm platform, including automation sequences, promotional sends, and performance reporting
• Deliver regular performance reports to clients with clear interpretation of results and specific recommendations for improvement
• Collaborate with the SVN Labs team when campaigns require landing pages, custom integrations, or technical adjustments

What we are looking for

• 3 or more years of experience managing digital marketing programs across paid and organic channels, ideally for multiple clients or accounts simultaneously
• Demonstrated ability to run paid advertising campaigns on Meta or Google with accountability for performance metrics such as cost per lead and return on ad spend
• Strong writing skills and the ability to produce or direct marketing copy across email, social, and ad formats
• Comfortable working inside marketing and CRM platforms and learning new tools quickly
• Organized, self-directed, and capable of managing multiple client programs without losing track of deadlines or details
• Honest communicator who can deliver candid performance updates and recommendations to clients with confidence