Digital Marketing Specialist — SEO & Campaigns (In-Store)

C & B Equipment; Slayton (MN); On-site; USD 52,000 - 78,000; Full time

Benefits offered by this job

Competitive pay

Excellent benefits

Growth opportunities

Job summary

C & B Operations, LLC in Slayton, MN is seeking a Digital Marketing Specialist to own the day-to-day digital experience, update content, launch campaigns, and optimize site performance. This in-person role blends creativity, technology, marketing, and data to drive traffic and conversions.

You will manage website content, SEO, and analytics, work with Google tools, and contribute to growth initiatives with hands-on campaign execution and data-driven decisions.

Qualifications

• 2–5 years of digital marketing experience with website management, SEO and paid campaigns.
• Experience with Google Analytics, Search Console, and Tag Manager.
• Strong writing/editing skills for public audiences.
• Data-driven with ability to turn numbers into action.
• Creative mindset and curiosity to improve engagement and results.

Responsibilities

• Own the website: updates, content management, campaigns and ongoing improvements.
• Develop digital content that supports business goals and audience connection.
• Analyze user behavior and site flows to identify optimization opportunities.
• Use Google Analytics, Tag Manager and Ads to improve tracking and performance.
• Execute SEO strategies to boost organic rankings and traffic.
• Leverage AI tools to speed up content creation and insights.

Skills

Digital marketing

SEO

Google Analytics

Content creation

Campaign management

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Google Tag Manager

Google Ads

Search Console

Job description

C & B Operations, LLC in Slayton, MN is seeking a Digital Marketing Specialist to own the day-to-day digital experience, update content, launch campaigns, and optimize site performance. This in-person role blends creativity, technology, marketing, and data to drive traffic and conversions.

You will manage website content, SEO, and analytics, work with Google tools, and contribute to growth initiatives with hands-on campaign execution and data-driven decisions.