Digital Marketing Specialist

Information Security Media Group (ISMG); Princeton (NJ); On-site; USD 70,000 - 100,000; Full time

Job summary

ISMG in Princeton, NJ is seeking a Digital Marketing Specialist to amplify the impact of our digital campaigns for enterprise clients—from launch to performance analysis—and ensure measurable outcomes and long-term client success.

You will oversee campaigns end-to-end, track KPIs, refine messaging, and translate performance into actionable recommendations for internal teams and clients. Join a data-driven culture at ISMG.

Qualifications

• 3–5 years of experience in digital marketing and campaign management
• Strong copywriting/editing skills
• Background in technology or information security marketing is a plus
• Strong project management skills—organized and deadline-driven
• Ability to manage multiple campaigns simultaneously
• Team-oriented and collaborative, yet able to work independently

Responsibilities

• Manage digital marketing campaigns end-to-end with seamless execution and on-time delivery
• Track KPIs, segment audiences, refine messaging, and optimize for engagement and ROI
• Translate campaign performance into trends and recommendations for internal teams and clients
• Build expertise in email marketing, landing page optimization, and digital engagement strategies
• Proofread and optimize promotional copy to meet ISMG standards
• Collaborate across a diverse global team to deliver client outcomes
• Stay current with marketing trends and cybersecurity/vendor ecosystem

Job description

ISMG is a global intelligence firm and media powerhouse, leading the way in cybersecurity, enterprise IT, and digital transformation. With 10+ brands, 38 digital media properties, and over 400 premier events annually—ISMG connects a network of over 2M executives, decision-makers, and innovators with the insights and opportunities they need to stay ahead.

We’re not just evolving—we’re accelerating. By continuing to expand our business and enhance our solution offerings, we’re entering one of the most exciting phases in our company’s growth.

This is the moment to join us.

The Opportunity

We’re seeking a creative and results-driven Digital Marketing Specialist to amplify the impact of our fast-growing Digital Campaigns team. In this role, you’ll oversee and optimize digital marketing campaigns for enterprise clients—from launch to performance analysis—ensuring measurable outcomes and long-term client success.

This is a high-visibility, fast-paced role where you’ll balance multiple priorities, collaborate across global teams, and bring data-driven insights to life. If you thrive in a detail-oriented environment, excel at multitasking, and love driving impact through digital strategy, we’d love to hear from you!

What You'll Do

• Manage digital marketing campaigns end-to-end, ensuring seamless execution, performance accountability, and on-time delivery.
• Track KPIs, segment audiences, refine messaging, and make data-driven adjustments to maximize engagement and ROI.
• Translate campaign performance into meaningful trends and recommendations for internal teams and clients.
• Build expertise in email marketing, landing page optimization, and digital engagement strategies to continually elevate client campaigns.
• Proofread and optimize promotional copy to align with ISMG’s high standards and client expectations.
• Work seamlessly across a diverse, cross-cultural team to deliver exceptional client outcomes.
• Keep up with the latest marketing and industry trends while developing familiarity with the information security vendor ecosystem.

What You Bring to the Table

Required:

• 3–5 years of experience in digital marketing and campaign management
• Experience creating marketing materials with strong copy writing/editing skills
• Background in technology or information security marketing a strong plus
• Strong project management skills—organized, deadline-driven, and able to manage multiple campaigns simultaneously
• A proactive, curious, and solutions-focused mindset with a drive for efficiency
• Team-oriented and collaborative, yet capable of working independently when needed
• Excellent written and verbal communication skills

Preferred:

• Experience with digital assets such as white papers, webinars, gated content promotion, etc.
• Experience with Marketo or other marketing automation tools
• Join a digital marketing powerhouse at the forefront of cybersecurity and enterprise IT.
• Collaborate with innovative thinkers and creative professionals who inspire excellence.
• Make a direct impact on both client success and company growth.
• Thrive in a supportive culture that values autonomy, innovation, and results.

👉 Ready to be part of something bigger? Apply now! Visit ISMG.io to learn more.

📍Located in Princeton, NJ (in-office Mon–Fri)