Digital Marketing Project Lead — AI-Driven, Cross-Functional

Central Bank; Jefferson City (MO); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Central Bancompany is seeking a Marketing Project Manager (Digital/Web) to lead the end-to-end execution of digital marketing, website, content, UX, and optimization projects. You will coordinate between marketing, creative, technology, and business stakeholders to drive planning, prioritization, and delivery.

The role focuses on improving operational efficiency through AI, automation, and scalable processes in a fast-paced financial institution environment.

Qualifications

• Own the end-to-end project lifecycle from intake to deployment sign-off.
• Coordinate multiple digital marketing projects across web, content, UX, and development streams.
• Lead cross-functional planning meetings and surface blockers to drive resolution.

Responsibilities

• Act as the primary coordination point between Content, Front-End Development, UX Design, IT, and external vendors.
• Translate marketing briefs into actionable project requirements for technical and creative teams.
• Coordinate with IT and vendors for platform updates and deployments; manage SLAs and delivery tracking.
• Facilitate UAT/QA cycles and manage approval workflows prior to deployment.
• Document and improve project workflows, SOPs, and intake-to-deploy standards.
• Identify and implement AI-powered tools and automation to streamline workflows and efficiency.

Skills

Project management

Cross-functional collaboration

Tools

Jira

Job description

Central Bancompany is seeking a Marketing Project Manager (Digital/Web) to lead the end-to-end execution of digital marketing, website, content, UX, and optimization projects. You will coordinate between marketing, creative, technology, and business stakeholders to drive planning, prioritization, and delivery.

The role focuses on improving operational efficiency through AI, automation, and scalable processes in a fast-paced financial institution environment.