Digital Marketing Manager — Campaigns & Analytics

SSINSEZ; San Antonio (TX); On-site; USD 65,000 - 95,000; Full time

Job summary

SSINSEZ in San Antonio, Texas is seeking an experienced Digital Marketing Manager to plan, execute and optimize online campaigns across channels, with a focus on driving growth and revenue. You will analyze market trends, translate data into actionable strategies, and collaborate with teams to deliver integrated campaigns across digital and offline tactics.

The ideal candidate has 2+ years in IT marketing, strong communication and project management skills, and hands-on experience with

Qualifications

• Bachelor’s degree or equivalent in Marketing, Communication Design, or relevant.
• In depth knowledge of traditional and digital marketing and market research methods.
• Hands on experience with marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
• Outstanding communication, interpersonal and presentation skills.
• Excellent organizational and time management skills.

Responsibilities

• Manage integrated marketing campaigns across offline and online tactics
• Provide recommendations for future strategic initiatives through competitive and financial analysis
• Conduct market research to find answers about consumer requirements, habits and trends
• Translate complex data and analytical models into insights that can be used to develop marketing strategies
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Plan and execute initiatives to reach the target audience through appropriate channels (social media etc)
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Liaise with all concerned parties to guarantee adequate planning, execution and monitoring of marketing activities
• Stay up to date with Market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market
• Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions

Skills

communication skills

interpersonal skills

presentation skills

organization

time management

digital marketing

Education

Bachelor’s degree or equivalent in Marketing, Communication Design, or relevant

Tools

Adobe Creative Suite

CRM

Web analytics

Google Ads

Job description

SSINSEZ in San Antonio, Texas is seeking an experienced Digital Marketing Manager to plan, execute and optimize online campaigns across channels, with a focus on driving growth and revenue. You will analyze market trends, translate data into actionable strategies, and collaborate with teams to deliver integrated campaigns across digital and offline tactics.

The ideal candidate has 2+ years in IT marketing, strong communication and project management skills, and hands-on experience with