Digital Marketing Manager

Priority Dispatch Corp.; New York (NY); Remote; USD 60,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to develop and implement innovative strategies to promote their brand. This role involves analyzing market trends, creating engaging content, and coordinating marketing campaigns across various platforms. You'll work collaboratively with internal teams to ensure consistent messaging and brand integrity. If you possess a strong background in marketing and graphic design, along with excellent communication skills, this is an exciting opportunity to make a significant impact in a growing company. Join a forward-thinking team where your creativity and strategic thinking will thrive!

Benefits

Paid Time Off (PTO)

Direct Deposit

Dental Insurance Available

Health Insurance Available

Vision Insurance Available

Qualifications

• 3+ years of experience in marketing or graphic design.
• Associate degree required; Bachelor's preferred.

Responsibilities

• Develop and implement marketing strategies for brand promotion.
• Analyze market trends to identify potential customers.
• Coordinate marketing campaigns across various media channels.

Skills

Marketing Strategy Development

Graphic Design

Excellent Communication Skills

Project Management

Research Skills

Confidentiality Maintenance

Education

Associate Degree

Bachelor of Science

Tools

Adobe Creative Suite

Pipedrive CRM

Constant Contact

Wix

Vimeo

Social Media Platforms

AI Software

Job description

Job Details

Job Location: New York, NY

Position Type: Full Time

Salary Range: $50000.00 - $55000.00 Hourly

Description

Summary:
Reporting to the President & COO, this position will develop, plan and implement marketing strategies to promote and advertise the Net Zero Logistics & Affiliates brand to new and existing customers and promote internal communications. This position will interact with internal personnel throughout the organization as required to manage the company’s brand.

Functions:

1. Analyze the market within which Net Zero Logistics & Affiliates operates to market and advertise to potential customers.
2. Develop, create and implement strategies to promote the Net Zero Logistics & Affiliates brand and services to new and current customers.
3. Create business plans designed to identify targets and generate ideas on how to grow business.
4. Analyze and recommend the trade shows, conferences and hiring events that will best promote Net Zero Logistics & Affiliates’ services.
5. Attend trade shows, conferences and hiring events to promote Net Zero Logistics & Affiliates services.
6. Determine and maintain content and communications for marketing campaigns across Net Zero Logistics & Affiliates services.
7. Plan, prepare, and publish application focused content specifically for publication and sharing across different media channels, including social media posts, email, guides, brochures, presentations, newsletters and employee engagement.
8. Co-ordinate requirements for promotional and related employee material.
9. Support copywriting, artwork, and web workflow for print and digital marketing communications.
10. Ensure that marketing and promotion are consistent with parameters contained in contracts with customers and vendors.
11. Determine the content on company website’s requires updating.
12. Execute marketing and event campaigns.
13. Drive campaigns through various communication systems and tools.
14. Support the maintenance of the CRM system and marketing automation tools.
15. Maintain up to date archives of all marketing files.
16. Evaluate ideas for marketing projects to assess feasibility and requirements in conjunction with the President & COO.
17. Plan and implement social media and social proof campaigns for specific marketing goals.
18. Research relevant sources for content, such as transportation publications, industry media and social media outlets.
19. Stay current with best practices in writing for the web and social media.

Competencies:
• Ability to work alone without direct supervision.
• Excellent judgment and the ability to make independent decisions on significant matters after weighing the various courses of action.
• Proven experience in marketing and/or graphic design.
• Excellent verbal and written communication skills.
• Knowledge of Adobe Creative Suite, Pipedrive CRM (or equivalent), and Constant Contact is a plus.
• Knowledge of Wix, Vimeo, Social Media Platforms, and AI Software.
• Excellent organizational skills, such as time and project management and prioritizing.
• Excellent interpersonal skills and the ability to build and maintain relationships.
• Ability to research and clearly document technical information.
• Ability to maintain strict confidentiality.

Position Type and Expected Hours of Work:
• Full time remote position with travel throughout tri-state area as needed.
• Position is five days per week during a seven-day work week, but is subject to change as needed.
• Schedules may be adjusted and could include Weekends & Holidays as needed.
• Position will need to be on-call during weekends and holidays.
• Hours will vary based upon market variables.

Required Education and Experience:
• Associate degree, Bachelor of Science Preferred or equivalent work experience.
• Minimum 3-year work experience.

Additional Eligibility Qualifications:
• Proof of Identity and Authorization to work in the United States.
• Must be at least 21 years old.
• Successfully Pass:
• Criminal Background Screen (National & Local, 7 years).
• 4 Panel Drug Screen.

Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice as directed by Senior Leadership.

Benefits:

• Paid Time Off (PTO)
• Direct Deposit
• Dental Insurance Available
• Health Insurance Available
• Vision Insurance Available

Net Zero Logistics, LLC. Qualified applicants will receive consideration without regard to an individual’s race, creed, color, religion, age, migrant status, sex, sexual orientation, gender, gender identity or expression, genetic information, national origin, political opinion, caste, marital or family status, uniform service, veteran status, protected disability (including pregnancy), and any other category protected under federal, state, or local law.