Digital Marketing Manager

Energy Innovation Corp; Charlotte (NC); On-site; USD 87,000 - 140,000; Full time

Job summary

Performance Advisory Group in Charlotte, NC is hiring a Digital Marketing Manager to own the sales cycle from outreach to contract and to treat marketing automation as a competitive discipline.

You will craft copy that converts, lead demand-generation initiatives, and forecast marketing investment to align with sales objectives. This role emphasizes collaboration, adaptability, and delivering measurable results in a fast-paced environment.

Qualifications

• Copywriting excellence with proven results.
• Experience in demand-generation campaigns.
• Collaborative attitude and willingness to learn.

Responsibilities

• Coordinate weekly feedback with product and Charlotte buyers.
• Develop a referral program to drive shares.
• Own the full sales cycle from outreach to contract signing.
• Test and optimize marketing messaging for conversions.
• Manage Salesforce-to-CRM handoffs effectively.

Skills

Copywriting

Demand-generation

Collaboration

Stakeholder management

Job description

Pipeline doesn't build itself, which is exactly why Performance Advisory Group is hiring a Digital Marketing Manager who treats Marketing Automation like a competitive sport. Think of it less as a job and more as a $87,000 - $140,000 bet Performance Advisory Group is placing on your 7 years and your judgment.

Key Responsibilities

• Trade weekly notes with product on what Charlotte buyers keep requesting
• Stitch together a referral program Performance Advisory Group customers want to share
• Own the full sales cycle from initial outreach to signed contract
• Run experiments on sales marketing messaging and keep only what converts
• Strong command of Copywriting, with 6 of demand-generation experience
• Forecast demand and align marketing investment with sales objectives
• Own the handoff doc that keeps nothing falling between Salesforce and CRM

What You'll Bring

• A collaborative attitude and eagerness to learn new skills
• The instinct to ask "what would change your mind?" before debating
• Demonstrated calm when a Charlotte, NC client changes scope mid-stream
• Fluency in Copywriting earned the hard way, not just from a tutorial

The empathy-led minds at Performance Advisory Group have made Charlotte, NC an unlikely hub for serious Marketing Funnel and Copywriting work. Mentorship goes both ways at Performance Advisory Group, and seniority never means having all the answers.

This manager role pays $87,000 - $140,000 and comes with structured mentorship designed to sharpen your Marketing Automation and Work Ethic over time.

Right now, today, this seat at Performance Advisory Group is genuinely empty and waiting.