Digital Marketing Leader, Marketing Technology

IRC Trane Technologies Company LLC; Davidson (NC); Hybrid; USD 147,000 - 205,000; Full time

Benefits offered by this job

Health insurance

Hybrid work arrangement

Paid time off

Job summary

Trane Technologies seeks a Digital Marketing Leader, Marketing Technology, to guide the evolution of the company’s martech stack and AI-enabled growth initiatives. You will align marketing objectives with tech strategy, own platform adoption, and drive cross-functional programs across global brands.

The role demands strategic vision, hands-on governance of Adobe/Salesforce ecosystems, and leadership to a high-performing team, with hybrid onsite work and global collaboration.

Qualifications

• 10+ years in marketing or related experience
• 5+ years in Marketing Technology platforms and development management
• 5+ years of technical and project management experience
• Experience with marketing automation and CRM platforms
• Experience with Adobe and Salesforce preferred
• Experience leading change management at enterprise scale
• Bachelor’s degree in Marketing, CS, or related field.

Responsibilities

• Lead strategic roadmapping and AI-driven growth initiatives for the enterprise
• Elevate marketing technology stack maturity from discovery to enablement
• Evaluate and implement AI tools for personalized content, lead scoring, and automation
• Identify and automate manual processes to scale marketing impact
• Direct end-to-end martech projects including Adobe and Salesforce ecosystems
• Collaborate with developers, project managers, and partners to deliver on schedule and budget
• Ensure integration between marketing automation, CRM, and customer data platforms
• Drive governance, uptime, and adherence to IT and data privacy guidelines
• Provide leadership, coaching, and career development for the team
• Act as advisor across marketing and technical disciplines, translating data into business outcomes
• Champion change management and standard work across the enterprise

Skills

Strategic roadmapping

AI-driven growth

Leadership

Cross-functional collaboration

Marketing technology

Data architecture

API integrations

Education

Bachelor's degree in Marketing, CS, or related field

Tools

Adobe Marketing Cloud

Salesforce

Job description

About the Role

Be a part of our mission! As a world leader in creating comfortable, sustainable, and efficient climate solutions for buildings, homes and transportation, it's our responsibility to put the planet first. For us at Trane Technologies, and through our businesses including Trane® and Thermo King, sustainability is not just how we do business—it is our business. Do you dare to look at the world's challenges and see impactful possibilities? Do you want to contribute to making a better future? If the answer is yes, we invite you to consider joining us in boldly challenging what's possible for a sustainable world. Learn about our benefits designed for you to Thrive at work and at home. We boldly go.

Where is the work: Monday to Thursday, work onsite with your colleagues. Fridays, choose your work location, balancing what your work requires.

The Digital Marketing Leader, Marketing Technology will lead a team to evolve the marketing technology stack for the Trane Technologies enterprise. This strategic leader will bridge business strategy, data architecture, and emerging technologies—spearheading the pragmatic adoption of Artificial Intelligence (AI) and automation to unlock accelerated commercial growth and elevate customer experiences across our global brands.

Responsibilities

• Strategic Roadmapping & AI-Driven Growth Pair commercial acumen and a growth mindset with strategic planning to keep the enterprise ahead of the curve: Collaborate closely with business unit marketing leaders to align marketing objectives, define tech stack strategy, and deliver multi-year roadmaps that satisfy strategic and tactical business goals.
• Own and elevate marketing technology stack maturity and adoption—setting the vision from discovery through enablement and championing internal technology training.
• Evaluate and implement emerging martech trends and modern capabilities, including generative and predictive AI tools (e.g., dynamic personalization, automated content workflows, and intelligent lead scoring).
• Identify time-consuming, inefficient manual processes and develop robust, automated solutions to streamline operations and scale marketing impact.
• Platform Execution, Architecture & Governance Apply systems development planning, technical agility, and cross-functional delivery to execute martech solutions: Direct end-to-end projects to evaluate, build, mature, and deploy new marketing platforms—including but not limited to Adobe and Salesforce ecosystems.
• Partner with developers, enterprise project managers, and external agency/software partners to drive scope, author clear business requirements documentation, and deliver projects on schedule and within budget.
• Apply a functional understanding of relational databases, API-first integrations, and data flows to ensure seamless connectivity between marketing automation, CRM, and customer data platforms.
• Drive platform governance, uptime, and operational standard work while strictly reinforcing enterprise IT, data security, and customer privacy guidelines.
• Consultative Leadership, Enablement & Communication Combine consultative problem-solving with transparent communication to foster adoption and talent development: Provide direct leadership, coaching, and career development to a high-performing team of digital marketing and platform professionals.
• Act as an inquisitive, consultative advisor across marketing and technical disciplines, diagnosing business challenges and engineering measurable, value-driven solutions.
• Translate complex data, system architectures, and AI-enabled insights into plain-language business outcomes for cross-functional stakeholders, non-technical partners, and executive leadership.
• Champion change management across the enterprise, instilling standard work, shared best practices, and a culture of continuous digital learning.

Required Experience and Qualifications

• Minimum 10 years of marketing or related experience
• Exceptional people and communication skills, creativity and team leadership
• 5+ years of demonstrated experience in Marketing Technology platforms and development management
• 5+ years relevant technical and project management experience
• Experience supporting multiple projects and work-streams simultaneously and balancing priorities for successful outcomes
• Experience developing and executing marketing technology strategies and roadmaps
• Experience using marketing automation and CRM platforms and leading integration projects
• Experience with Adobe and Salesforce is preferred
• A track record of delivering outstanding tangible results in a high performance environment
• Familiarity with B2B industrial or manufacturing commercial operating models
• Experience navigating matrixed organizations and successfully leading change management at enterprise scale
• Bachelor’s degree in Marketing, Computer Science, or related field.

It is preferred that the individual who takes this role be located near one of our large offices, such as Davidson, NC or St. Paul, MN, but the Hiring Team will consider additional placement locations. In this role you will be required to work a hybrid work arrangement.

Annual Base Salary Range or Hourly Base Pay Range: $146,521.66 - $204,609.99 Compensation Type: Salary Incentive Eligible: Yes Sales Commission Eligible: No Disclaimer: We strive to provide competitive compensation for this position, tailored to a variety of factors. The actual compensation will depend on elements such as seniority, merit, geographic location, education, experience, travel requirements, and union designation. Our compensation range is generally based on the national average for the country. Additionally, benefits may vary depending on the region, business alignment, union involvement, and employee status.

Benefits

• Benefits kick in on DAY ONE for you and your family, including health insurance and holistic wellness programs that include generous incentives – WE DARE TO CARE!
• Family building benefits include fertility coverage and adoption/surrogacy assistance.
• Paid time off includes up to 15 vacation days, paid holidays, sick leave, and additional options to support volunteer and parental leave.
• 401K match up, educational and training opportunities through company programs along with tuition assistance and student debt support.

Disclaimer: Benefit offerings may vary by site as well as Collective Bargaining Agreements and local/state regulations.

Safety Sensitive Role: No The company designates certain roles as Safety Sensitive. Safety Sensitive roles may require that you pass additional drug screening.

We are an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, age, marital status, disability, status as a protected veteran, or any legally protected status.

At Trane Technologies, we believe in providing equal access and opportunity for all. We are committed to providing reasonable accommodations to our candidates and employees who may need assistance with application or recruitment processes due to disability or impairment. To request an accommodation, please contact us at: [e-mail]

About Trane Technologies

At Trane Technologies, we’re climate innovators with the courage to look at our world’s challenges and see endless opportunities. We aren’t afraid to make bold commitments that set new standards to enhance the health and well-being of our employees, customers, communities, and the planet we share. Learn more about what we do & how we do it. Joining the Trane Technologies team is more than just a job – it’s the beginning of a career full of purpose, impact, and meaningful contributions that challenge what’s possible for a more sustainable future. Together, we know we can change the world. With an inclusive culture, benefits to support you and your family, limitless opportunities to grow, flexibility to help you balance life’s demands, and more – you’ll be supported to thrive at work and at home. Learn more about building a career with us.