Digital Marketing Intern

Portage Learning; Chippewa (Lycoming County); Hybrid; USD 21,000 - 30,000; Full time

Job summary

Portage Learning's Digital Marketing Intern will assist the Marketing team in researching trends, developing content ideas, and supporting SEO initiatives to grow Portage Learning’s online presence. You’ll help optimize paid ads and analyze campaign data to inform decisions.

This full-time summer internship in Chippewa Township, PA offers hands-on experience, collaboration with a skilled team, and weekly development sessions while you pursue an undergraduate degree and complete required

Qualifications

• Pursuing an undergraduate degree in marketing or a related field.
• Background check clearances: Child Abuse, State Police, and FBI Fingerprinting.

Responsibilities

• Assist in SEO research and content strategy.
• Identify keywords for landing pages and blogs to improve rankings.
• Analyze website data (traffic, rankings) and suggest actions.
• Help acquire backlinks through blogs and articles.
• Assist in monitoring digital advertising campaigns (Google, social).
• Analyze ad performance and advise on optimizations.

Skills

SEO knowledge

Google Analytics

PPC & social media

Written communication

Team collaboration

Education

Undergraduate marketing degree (in progress)

Tools

Google Ads

Facebook Ads

Instagram Ads

LinkedIn Ads

Job description

Description

Job Title: Digital Marketing Intern Date: 9/23/26 Position: Summer Internship

Reports to: Digital Marketing Lead Department: Marketing Travel: No

Status: Non-Exempt Compensation: Hourly Remote: No

Our Mission

The mission of Portage Learning is to transform lives and communities by providing learning opportunities for all who aspire to thrive. We do this not only through superior online instruction but with a deep commitment to expanding access to education. We believe service is the thread that binds our community and our team together. To that end, we choose to

• Believe the best in our employees
• Invest in our people
• Collaborate with humility, respect, and appreciation
• Cultivate curiosity and encourage creativity

A Place Where Creativity and Curiosity Matter

The Digital Marketing Intern works collaboratively as a Marketing team assistant in researching trends, topics, and concept development to grow and strengthen Portage Learning’s online presence. The position's primary function is to grow organic and paid traffic by assisting in implementing SEO strategies, paid ad optimization across Google/social media, and analyzing marketing data. This position will play a key role in assisting with campaign development and implementation.

What You’ll Invest In:

The Digital Marketing Intern carries out these responsibilities:

• Assist in conducting SEO research and advise on content creation and strategy.
• Identify keywords and phrases for landing pages & blog/site content to help rank higher within organic search.
• Analyze website data (traffic, rankings, etc.) and help determine actions to improve website performance.
• Reach out to relevant websites to gain backlinks through blogs, articles, and other types of content.
• Assist in monitoring digital advertising campaigns on Google, Facebook, Instagram, & LinkedIn
• Help analyze what ads are performing well and advise on adjustments to improve performance.
• Research and analyze performance, competition, and market trends to identify opportunities for improvement.
• Assist in monthly reports using website data and analytics.
• Stay up to date with algorithm trends and updates through research and professional development.
• Be an active participant in brainstorming meetings.
• Engage in weekly professional development sessions as part of the summer internship cohort, cultivating collaboration, strengthening skills, and encouraging continuous learning.
• Perform other related duties as assigned.

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential function(s).

Requirements

We Believe the Best:

Portage Learning is seeking a candidate who exemplifies our mission, vision, philosophy, and goals.

Required Qualifications:

• Currently pursuing an undergraduate degree in marketing, design, or a related field.
• Successful completion of a background check and current and/or ability to obtain the following clearances: Child Abuse, State Police, and FBI Fingerprinting.

Preferred Qualifications:

• Knowledge of search engine optimization and algorithms
• Familiarity with Google analytics and marketing research data
• Familiarity with PPC and social media best practices
• Strong written and verbal skills
• Highly relational self-starter, detail-orientated, and able to work both independently and closely within a team.
• Demonstrated ability to maintain and increase professional knowledge of the latest trends, practices, programs, and applications evolving in SEO.

At Portage Learning, we invest in our team members. All employees can grow professionally through our career progression tracks, professional development, and by utilizing our higher education assistance program.

Our inclusive culture drives our mission to transform lives and communities by providing learning opportunities for all who aspire to thrive. For those with a disability, we offer accommodation during the application and hiring process, including support for the interview and onboarding.

Collaborating with a Team that Values Humility, Respect, and Appreciation

Portage Learning operates in a professional, collaborative environment where meaningful relationships and a strong sense of community are valued. We foster a welcoming, team-oriented culture that encourages connection, mutual support, and shared success while maintaining a commitment to professionalism, excellence, and respect in all we do.

This is a summer internship, full-time position. Portage Learning typically operates Mondays to Fridays, 7 a.m. to 5 p.m. Employee schedules may vary within those hours. All staff members must attend required meetings and training at the office in Chippewa Township, PA.

Portage Learning is an equal-opportunity employer, extending opportunities to all individuals without regard to race, religion, color, sex (including pregnancy, sexual orientation and gender identity), national origin, ancestry, place of birth, disability, handicap, age, genetic information, use of a guide or support animal, or any other status protected under applicable federal, state or local laws. Our policy reflects and accompanies the institution’s commitment to the principles of fair employment and the elimination of all discriminatory, harassing, and retaliatory practices.

Travel:

This job rarely requires travel outside of the office. Travel would be primarily local during the business day, which may entail one or more overnight stays. Travel on one or more days of a weekend may occur occasionally.

Other Duties Disclaimer:

This is not an all-inclusive document. Additional duties, expectations, or demands may be added or changed to this document on an as-needed basis in order to meet organizational goals.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.