Digital Marketing & Graphic Design Specialist

FireBoard Labs LLC; Kansas City (MO); On-site; USD 59,000 - 72,000; Full time

Benefits offered by this job

401(k)

Flexible spending account

Health insurance

Health savings account

Paid time off

Retirement plan

Job summary

FireBoard Labs LLC is seeking a hands-on Digital Marketing & Graphic Design Specialist to drive creative, digital marketing, and e-commerce initiatives for a small, fast-moving team. This onsite role in Kansas City, MO focuses on marketing strategy you can directly influence through design, web and e-commerce support, email marketing, social content, digital campaigns, and product launches.

The position offers USD 65,000 per year with a benefits package including 401(k), flexible spending

Qualifications

• Strong proficiency with Adobe Creative Suite, especially Illustrator, InDesign, and Photoshop.
• Proven graphic design experience with a strong understanding of core design fundamentals.
• Experience in digital marketing and e-commerce, including managing or updating an e-commerce website.
• Understanding of e-commerce fundamentals including conversion, merchandising, promotions, and the online customer journey.
• Experience with email marketing platforms and developing campaigns. Familiarity with Google Analytics, digital advertising platforms, and marketing performance reporting.
• Understanding of SEO and digital content best practices.
• Motivation and initiative to take ownership, manage multiple priorities, and complete design and marketing work efficiently.
• Strong creative thinking and problem-solving skills.
• Ability to communicate and collaborate effectively with marketing team members, other departments, and senior management.
• Experience managing outside vendors for marketing collateral, including print materials, signage, promotional products, and branded merchandise.
• Strong written and verbal communication skills.
• Comfort working in a small, fast-moving team and taking projects from concept through execution.

Responsibilities

• Support FireBoard's creative, digital marketing, and e-commerce initiatives.
• Contribute to FireBoard's marketing strategy through graphic design, website and e-commerce management, email marketing, social media, digital campaigns, product launches, and other brand initiatives.
• Apply strong visual design skills alongside digital marketing and e-commerce experience.
• Shift between creative execution and the analytical side of marketing to identify improvement opportunities.
• Own projects end-to-end in a small-team environment where priorities move quickly.

Skills

Graphic design

Digital marketing

E-commerce

Project ownership

Creative thinking

Tools

Adobe Creative Suite

Google Analytics

Email marketing platforms

Digital advertising platforms

Job description

FireBoard Labs LLC is seeking a hands-on Digital Marketing & Graphic Design Specialist to help drive creative, digital marketing, and e-commerce initiatives for a small, fast-moving team. This onsite role in Kansas City, MO focuses on marketing strategy you can directly influence through design, web and e-commerce support, email marketing, social content, digital campaigns, and product launches.

The position offers USD 65,000 per year and a benefits package built for stability and long-term planning, including 401(k), flexible spending account, health insurance, health savings account, paid time off, and a retirement plan.

What you'll do

• Support FireBoard's creative, digital marketing, and e-commerce initiatives.
• Contribute to FireBoard's marketing strategy through graphic design, website and e-commerce management, email marketing, social media, digital campaigns, product launches, and other brand initiatives.
• Apply strong visual design skills alongside digital marketing and e-commerce experience.
• Shift between creative execution and the analytical side of marketing to identify improvement opportunities.
• Own projects end-to-end in a small-team environment where priorities move quickly.

What you bring

• Strong proficiency with Adobe Creative Suite, especially Illustrator, InDesign, and Photoshop.
• Proven graphic design experience with a strong understanding of core design fundamentals.
• Experience in digital marketing and e-commerce, including managing or updating an e-commerce website.
• Understanding of e-commerce fundamentals including conversion, merchandising, promotions, and the online customer journey.
• Experience with email marketing platforms and developing campaigns.Familiarity with Google Analytics, digital advertising platforms, and marketing performance reporting.
• Understanding of SEO and digital content best practices.
• Motivation and initiative to take ownership, manage multiple priorities, and complete design and marketing work efficiently.
• Strong creative thinking and problem-solving skills.
• Ability to communicate and collaborate effectively with marketing team members, other departments, and senior management.
• Experience managing outside vendors for marketing collateral, including print materials, signage, promotional products, and branded merchandise.
• Strong written and verbal communication skills.
• Comfort working in a small, fast-moving team and taking projects from concept through execution.

Helpful tools and platforms

• Adobe Creative Suite (Illustrator, InDesign, Photoshop)
• Google Analytics
• Email marketing platforms
• Digital advertising platforms

Bonus qualifications

• Photography and photo editing
• Videography and video editing, including Adobe Premiere
• Marketing automation and customer segmentation experience
• Experience analyzing e-commerce KPIs such as conversion rate, average order value, customer acquisition cost, and return on ad spend
• Trade show planning and/or exhibiting
• Experience marketing consumer technology, electronics, or physical products