Digital Marketing Coordinator - Temporary

Salinas Valley Radiologists, Inc.; Salinas (CA); On-site; USD 55,000 - 75,000; Full time

Job summary

A leading healthcare organization is seeking a temporary Digital Marketing Coordinator in Salinas, California. The role requires 3–5 years of experience in digital marketing, including managing social media and website content. Responsibilities include executing digital strategies, analyzing data for insights, and maintaining brand identity across digital properties. Candidates should have a Bachelor’s degree, strong writing skills, and proficiency in Microsoft Office, with familiarity in Adobe software preferred. Bilingual candidates are preferred.

Qualifications

• 3–5 years of digital marketing experience.
• Proficient in creating and managing content on social media and websites.
• Understanding of digital analytics and content management systems.

Responsibilities

• Create and execute digital communications strategies and campaigns.
• Manage digital projects from start to finish.
• Gather and analyze data to provide insights for the marketing team.

Skills

Digital marketing experience

Content creation

Social media management

Writing skills

Project management

Bilingual - English/Spanish

Education

Bachelor’s Degree in related field

Tools

Microsoft Office Suite

Adobe Photoshop

InDesign

Job description

Digital Marketing Coordinator - Temporary page is loaded## Digital Marketing Coordinator - Temporarylocations: Salinas, CAtime type: Full timeposted on: Posted Yesterdayjob requisition id: SVH-102761**It's fun to work in a company where people truly BELIEVE in what they're doing!***We're committed to bringing passion and customer focus to the business.*## ## Department:Marketing & Communications## ***\*This is a Temporary Position\*****This temporary position requires a minimum of 3–5 years of digital experience.*The Digital Marketing Coordinator is responsible for recommending, creating and executing digital communications strategies, campaigns and messaging for Salinas Valley Health. The coordinator will guide digital projects from start to finish, and manage the digital components of projects, including but not limited to websites, SVH intranet, social media and email marketing. The Digital Marketing Coordinator will provide support to the Director of Marketing and Communications as needed. Works with the Director of Marketing and Communications to design education, outreach and marketing strategies that are culturally sensitive and effective in utilizing various platforms to reach the target audience. The coordination includes but is not limited to paid advertising online, digital marketing, mobile app, website, and community events. Effective writing skills required.* Manage SVH digital properties and channels, including websites, email, social media, and other digital tools.* Create and post digital content on Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms and manage the content calendar.* Evaluate website information, architecture/structure and navigation. Recommend and implement approved changes to the SVH website as determined through regular site reviews.* Gather and analyze data in order to provide insights and recommendations to the marketing team and key organizational partners.* Assist with digital brand reputation efforts to manage patient/consumer reviews on Google, Healthgrades and other third-party ratings sites.* Serve as the point person for customer relationship management platforms, pull lists, reports and compile campaign tracking data.* Ensure that all digital messaging is supportive of and consistent with SVH marketing strategies.* Help ensure consistent brand identity and design continuity across all digital properties.* Track metrics, create reports and recommend digital communications strategies.* Coordinate digital marketing activities with partners, vendors, and other programs and departments.* Occasional availability on evenings and weekends for organizational needs.* Performs other duties as assigned.**Education:** Bachelor’s Degree in related field required.**Licensure:** None.**Experience:** This temporary position requires a minimum of 3–5 years of digital experience creating and publishing content on public-facing social media, websites and other digital properties preferably in the healthcare field. Documented writing and project management experience. Understanding of digital analytics, social media management tools and content management systems. Must be proficient with Microsoft Office Suite; knowledge of Adobe Photoshop and InDesign preferred. Strong writing, speaking and presentation skills. Bilingual – English/Spanish preferred.**Job Specifications:**● Union: Non-Affiliated### ### ● Work Shift: Day Shift### ### ● FTE: 1.0### ### ● Scheduled Hours: 40*If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!*