Digital Marketing Coordinator

Jobot; Warminster Heights (PA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Practical mentorship

Access to modern tools

Stable work environment

Creative freedom

Job summary

A rapidly expanding construction company in Warminster Heights is seeking a Digital Marketing Specialist. This role involves planning and executing digital initiatives, optimizing campaigns, and producing content for various platforms. The ideal candidate has a Bachelor's degree in Marketing or a related field and over 2 years of experience in digital marketing. This position offers room for growth and the opportunity to impact brand visibility directly.

Qualifications

• 2+ years of hands-on digital marketing execution.
• Strong writing and editing ability, with attention to detail.
• Working knowledge of analytics and marketing platforms.

Responsibilities

• Plan and execute digital initiatives for brand awareness.
• Launch and optimize paid and organic campaigns.
• Produce on-brand content for various platforms.
• Monitor performance using analytics dashboards.

Skills

Digital marketing execution

Content writing and editing

Analytics knowledge

Project coordination

Education

Bachelor’s degree in Marketing or related field

Tools

Google Analytics

WordPress

Social scheduling tools

Job description

Overview

Growth Role w/Rapidly Expanding Commercial Construction Company - SEO/Website/Social + Trade Shows/Drone Flying/Site Visits

This Jobot Job is hosted by Dan Urbaniak

Salary $55,000 - $75,000 per year

A Bit About Us

Our client is a long‑standing construction services provider known for dependable delivery, careful craftsmanship, and responsive customer support. The team partners with residential, multifamily, HOA, and commercial stakeholders on exterior improvements and renovation programs, prioritizing safety, consistency, and clear communication on every project. As the organization grows, it is investing in brand visibility and digital engagement to better showcase project outcomes and community impact.

Why join us?

• Make an impact Your work directly influences lead flow, brand perception, and measurable business growth.
• Room to grow Practical mentorship, cross‑functional collaboration, and access to modern tools support ongoing skill development.
• Creative latitude Test new ideas, iterate quickly, and turn insights into action across multiple channels.
• Stable platform Join a reputable, process‑driven operation with deep roots in the construction market.
• Variety of work Contribute to campaigns spanning web, paid media, email, social, and content storytelling.

Job Details

Core Responsibilities

• Plan and execute day‑to‑day digital initiatives to elevate brand awareness and generate qualified inquiries.
• Launch and optimize paid and organic campaigns across Google, Meta, and LinkedIn, including tracking and audience targeting.
• Produce clear, on‑brand content for the website, blog, email, and social channels; tailor messages to distinct audience segments.
• Maintain site content in a CMS (e.g., WordPress), ensuring accurate service pages, compelling project spotlights, and SEO‑ready formatting.
• Monitor performance using analytics dashboards; summarize results and propose A/B tests or refinements to improve outcomes.
• Coordinate with operations and field teams to source photos, testimonials, and project milestones suitable for digital storytelling.
• Manage social calendars, schedule posts, and engage with the community by responding to comments and messages in a timely manner.

Qualifications Required

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience).
• 2+ years of hands‑on digital marketing execution (campaign setup, content production, and reporting).
• Working knowledge of analytics and marketing platforms (e.g., Google Analytics/GA4, ad managers, and social scheduling tools).
• Strong writing and editing ability, with a keen eye for detail and brand consistency.
• Analytical mindset and proficiency with spreadsheets/dashboards to translate data into recommendations.
• Strong organization and project coordination skills; can manage multiple deadlines.

Preferred

• Experience within construction, property services, or other project‑based industries.
• Familiarity with WordPress (or comparable CMS) and basic on‑page SEO practices (metadata, internal links, formatting).
• Exposure to CRM/marketing automation or project management tools.
• Ability to assist with light creative tasks (basic design or short‑form video editing using Canva or Adobe).
• Comfort gathering on‑site content when needed (photos/video), following safety guidance.

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