Digital Marketing Contractor

Bayforce; United States; Hybrid; USD 60,000 - 80,000; Part time

Job summary

A technology services company is seeking a Digital Marketing Contractor to enhance brand recognition and develop strategic marketing activities. The ideal candidate has a Bachelor's degree in Digital Marketing and over 5 years of marketing experience, preferably in technology. Responsibilities include aligning with corporate marketing and supporting product launch efforts. The role is preferably local to Milwaukee but remote candidates who can travel occasionally are also welcomed. Strong communication and organization skills are essential.

Qualifications

• 5+ years in a marketing role supporting technology products.
• Experience marketing to fleet customers is a plus.
• Strong organization and planning skills needed.

Responsibilities

• Increase awareness of connected services and build brand recognition.
• Develop marketing activities aligned with our ideal customer profile.
• Support product marketing and launch materials.
• Ensure alignment with corporate marketing and execute campaigns.

Skills

Content creation

Strategic marketing

Graphic design

Excellent communication

Organization and planning

Education

Bachelor's degree in Digital Marketing or related field

Job description

Digital Marketing Contractor (Contract)

Duration: 6 months

Preferred Location: Prefer local to Milwaukee but open to remote. Remote candidates may travel 1‑2 times a year, expenses paid.

Responsibilities

• Increase Awareness of Connected Services – build brand recognition so the sales team can focus on solutions.
• Develop Marketing & Engagement Activities aligned with our Ideal Customer Profile – strategic participation in shows, events, and social media; spark conversations to highlight Connected Services; evolve strategies with shifts in ICP and market direction; drive qualified leads; build newsletters and digital touchpoints.
• Product Marketing Support – support product management in bringing solutions to market (product naming, sales collateral, launch materials, event support, press releases).
• Alignment with Corporate Marketing – act as conduit between Connected Services and Corporate Marketing teams and agencies; ensure strategic alignment and compliance; develop and execute digital marketing campaigns; maintain marketing roadmap; create and maintain marketing collateral; partner with sales to plan customer‑facing events; partner with product management for collateral and content.

Qualifications

• Bachelor's degree in Digital Marketing or a related field.
• Minimum 5+ years in a marketing role supporting technology products; experience marketing to fleet customers is a huge plus.
• Preferred location Milwaukee, but remote is acceptable for the right candidate.
• Proven creator of content, not just manager of agencies.
• Strong organization and planning skills.
• Experience with graphic design and tools to create digital content.
• Ability to thrive in an ambiguous, dynamic environment.
• Excellent communication and interpersonal skills.