Digital Marketing Analyst

Koddi; United States; On-site; USD 70,000 - 100,000; Full time

Job summary

Koddi is seeking a Digital Marketing Analyst to join its client services team. You will partner with premier travel brands to create data-based, automated solutions that achieve business objectives and manage large-scale digital campaigns.

You’ll examine performance trends to deliver valuable insights and support campaign management, client relationships, and weekly analyses. You will work with a fast-growing tech company that values self-starters and strong communication.

Qualifications

• Bachelor’s degree or equivalent work experience.
• 3+ years of Digital Marketing Analyst experience.
• Strong Excel background.
• Experience with data visualization and storytelling.
• Ability to evaluate data and provide actionable recommendations.
• Self-motivated and adaptable.
• Excellent verbal and written communication.
• Able to work independently and in teams.

Responsibilities

• Build, monitor and optimize cross-publisher ad campaigns.
• Analyze media performance and produce client-friendly reports.
• Collaborate with a multi-disciplinary team across departments.
• Drive business outcomes through digital marketing insights.
• Communicate with clients regularly via email and meetings.
• Coordinate with internal and external stakeholders to meet dates and inquiries.

Skills

Excel expertise

Data visualization

Storytelling with data

Verbal communication

Written communication

Independent work

Team collaboration

Self-motivated

Education

Bachelor's Degree or equivalent

Job description

About Koddi

We are a global technology company with software and services that help top digital marketplaces effectively monetize their first-party audiences through industry-leading commerce media technology and strategy. Our enterprise platforms leverage first-party data to drive marketplace revenue and profit by improving user experience and target shoppers throughout the purchase path. Koddi’s platforms enable any advertiser, any marketplace, in any industry to increase awareness, generate demand, and drive revenue. We are committed to driving innovation and growth in the commerce media space.

About Koddi

We are a global technology company with software and services that help top digital marketplaces effectively monetize their first-party audiences through industry-leading commerce media technology and strategy. Our enterprise platforms leverage first-party data to drive marketplace revenue and profit by improving user experience and target shoppers throughout the purchase path. Koddi’s platforms enable any advertiser, any marketplace, in any industry to increase awareness, generate demand, and drive revenue. We are committed to driving innovation and growth in the commerce media space.

As part of that commitment, we’ve launched Koddi Academy, a learning platform designed to provide expert knowledge, competitive insights, and practical strategies for thriving in this fast-growing industry. Explore our latest certification course, to deepen your expertise and stay ahead in the evolving world of commerce media.

You can also sign up for our waiting list to be notified when new courses are released. Get started today at Koddi Academy.

Job Summary

Koddi is looking for a Digital Marketing Analyst to join its growing client services team. As a Digital Marketing Analyst, you will be responsible for partnering with premier travel brands to create data-based, automated solutions to achieve their greater business objectives. You will leverage our industry-leading technology to manage large-scale digital marketing campaigns and examine performance trends to provide valuable and actionable insights to our clients. The Digital Marketing Analyst supports Koddi’s clients by managing assigned campaigns, building relationships with our customers, preparing weekly analyses for clients, and contributing to the company culture. Koddi is a fast-growing technology company and needs people who are passionate self-starters.

What You’ll Do

• Build, monitor and optimize cross-publisher ad campaigns


• Analyze media performance and synthesize learnings into simple, easy-to-digest reports for Koddi’s clients


• Collaborate with a talented multi-disciplinary team of digital marketing, data, and technology enthusiasts spanning key Koddi departments, including client services, product and engineering.


• Solve business problems and drive business outcomes through digital marketing, data storytelling and exceptional client service


• Communicate with clients on a regular cadence via email, video conference calls, and in-person quarterly business reviews (QBRs)


• Work with internal and external stakeholders to ensure key dates are met and all inquiries are responded to daily


• Work with leading metasearch and online travel agency partners to implement new product lines


• Communicate digital trends that are shaping the travel industry through both written and verbal mediums


• Help the world’s largest travel brands acquire key customers in relevant markets


• Lead strategic initiatives that inform clients on what the competition is doing and how they can respond

What You’ll Bring

• Bachelor’s Degree or equivalent work experience


• Minimum of 3+ years of experience as a Digital Marketing Analyst


• Strong Excel background


• Strong data visualization and storytelling skills


• Experience evaluating data, looking beyond and providing recommendations


• Self-motivated to achieve your goals and pursue interests without external incentives or pressure


• Adaptable to adjust to new situations and environments


• Driven - highly motivated and focused on delivering results


• Effective verbal and written communication skills


• Ability to work effectively in both independent and team environment