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Unisys is seeking a Marketing Data Platform Specialist to own the Marketing Insight and Intelligence stack and to administer Salesforce Data Cloud, build audiences, and ensure data quality. You will partner with marketing to activate campaigns, manage vendor relationships, and support tagging with Google Tag Manager.
Ideal candidates have 2–4 years’ relevant experience, Salesforce/CDP familiarity, and a proven ability to translate data into insights for stakeholders across teams.
Own and administer our Marketing Insight and Intelligence tech stack (Data360, Intentsify, ZoomInfo, RingLead, and similar tools), ensuring each platform runs reliably and supports business needs.
Lead Salesforce Data Cloud administration — building and activating audiences, troubleshooting issues, and driving continuous platform optimization.
Monitor and maintain marketing data quality across systems, identifying and resolving inconsistencies to keep platforms aligned and trustworthy.
Build reports and dashboards that translate campaign and business data into clear, actionable insights for stakeholders.
Partner with marketing teams to design, build, and activate targeted audiences that power campaigns and programs.
Manage intent data platforms and vendor relationships, fulfilling audience requests and ensuring reliable data delivery for campaign targeting.
Serve as the go‑to expert on Salesforce Data Cloud, intent data platforms, and project management tools — fielding questions and resolving issues across teams.
Collaborate cross‑functionally with marketing, operations, and technology teams to identify inefficiencies and implement scalable process improvements.
Support website tagging using Google Tag Manager, including building, configuring, and maintaining tags, triggers, and variables.
Contribute to the platform roadmap, recommending enhancements and upgrades that improve data capabilities and operational efficiency.
We’re committed to supporting work‑life balance and investing in your future success.
At Unisys, we incorporate video interviews as a key part of our hiring process. This allows us to get to know you better and provide a more engaging and convenient interview experience. We appreciate your understanding and look forward to connecting with you virtually!
This role may require access to export‑controlled commodities and technology. Therefore, to conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.
Unisys is proud to be an equal opportunity employer that considers all qualified applicants without regard to age, caste, citizenship, color, disability, family medical history, family status, ethnicity, gender, gender expression, gender identity, genetic information, marital status, national origin, parental status, pregnancy, race, religion, sex, sexual orientation, transgender status, veteran status or any other category protected by law. This commitment includes our efforts to provide for all those who seek to express interest in employment the opportunity to participate without barriers.
If you are a US job seeker unable to review the job opportunities herein, or cannot otherwise complete your expression of interest, without additional assistance and would like to discuss a request for reasonable accommodation, please contact our Global Recruiting organization at GlobalRecruiting@unisys.com or alternatively Toll Free: 888-560-1782 (Prompt 4). US job seekers can find more information about Unisys’ EEO commitment here.
Unisys is a global technology solutions company that powers breakthroughs for the world’s leading organizations. Our solutions – cloud, AI, digital workplace, logistics and enterprise computing – help our clients challenge the status quo and unlock their full potential. To learn how we have been helping clients push what’s possible for more than 150 years, visit unisys.com and follow us on LinkedIn. https://www.unisys.com/unisys-legal/recruiting
Notice for U.S. Applicants: Unisys is an Equal Opportunity Employer – Minorities/ Females/ Veterans/ Individuals with Disabilities/ Sexual Orientation/ Gender Identity