Digital Intelligence Analyst

Unisys Corporation; Philadelphia (Philadelphia County); On-site; USD 90,000 - 130,000; Full time

Job summary

Unisys Corporation is seeking a data-focused Marketing Intelligence professional in Philadelphia. You will own the Marketing Insight stack and lead Salesforce Data Cloud administration to activate audiences and optimize the platform.

You will collaborate with marketing, operations, and tech teams to maintain data quality, build dashboards, and deliver actionable insights for campaigns and programs.

Qualifications

• BA/BS degree or equivalent with 2–4 years of relevant experience.
• 1–2 years of Salesforce experience, CDP management; Salesforce Data Cloud preferred.
• Google Tag Manager experience preferred.

Responsibilities

• Own and administer the Marketing Insight and Intelligence tech stack (Data360, Intentsify, ZoomInfo, RingLead, and similar tools).
• Lead Salesforce Data Cloud administration—building audiences, troubleshooting, optimization.
• Monitor and maintain marketing data quality across systems.
• Build reports and dashboards translating campaign data into actionable insights.
• Partner with marketing teams to design and activate targeted audiences.

Skills

Salesforce administration

Marketing analytics

Cross-functional collaboration

Data integration

Education

BA/BS degree

Tools

Salesforce Data Cloud

Google Tag Manager

Data360

Intentsify

ZoomInfo

RingLead

CDP

Salesforce

Job description

What success looks like in this role:

• Own and administer our Marketing Insight and Intelligence tech stack (Data360, Intentsify, ZoomInfo, RingLead, and similar tools), ensuring each platform runs reliably and supports business needs.
• Lead Salesforce Data Cloud administration - building and activating audiences, troubleshooting issues, and driving continuous platform optimization.
• Monitor and maintain marketing data quality across systems, identifying and resolving inconsistencies to keep platforms aligned and trustworthy.
• Build reports and dashboards that translate campaign and business data into clear, actionable insights for stakeholders.
• Partner with marketing teams to design, build, and activate targeted audiences that power campaigns and programs.
• Manage intent data platforms and vendor relationships, fulfilling audience requests and ensuring reliable data delivery for campaign targeting.
• Serve as the go-to expert on Salesforce Data Cloud, intent data platforms, and project management tools - fielding questions and resolving issues across teams.
• Collaborate cross-functionally with marketing, operations, and technology teams to identify inefficiencies and implement scalable process improvements.
• Support website tagging using Google Tag Manager, including building, configuring, and maintaining tags, triggers, and variables.
• Contribute to the platform roadmap, recommending enhancements and upgrades that improve data capabilities and operational efficiency.

You will be successful in this role if you have:

• BA/BS degree and 2-4 years' relevant experience OR equivalent combination of education and experience
• 1-2 years' experience with Salesforce and experience with managing a CDP, Salesforce Data Cloud experience preferred
• Google Tag Manager experience preferred

Benefits

Unisys offers an outstanding benefits package, featuring unlimited paid time off, a 401(k) match, comprehensive healthcare, HSA matching, ongoing learning opportunities, and more! We're committed to supporting work-life balance and investing in your future success.

Video Interview

At Unisys, we incorporate video interviews as a key part of our hiring process. This allows us to get to know you better and provide a more engaging and convenient interview experience. We appreciate your understanding and look forward to connecting with you virtually!

This role may require access to export-controlled commodities and technology. Therefore, to conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

Unisys is proud to be an equal opportunity employer that considers all qualified applicants without regard to age, caste, citizenship, color, disability, family medical history, family status, ethnicity, gender, gender expression, gender identity, genetic information, marital status, national origin, parental status, pregnancy, race, religion, sex, sexual orientation, transgender status, veteran status or any other category protected by law.

This commitment includes our efforts to provide for all those who seek to express interest in employment the opportunity to participate without barriers. If you are a US job seeker unable to review the job opportunities herein, or cannot otherwise complete your expression of interest, without additional assistance and would like to discuss a request for reasonable accommodation, please contact our Global Recruiting organization at or alternatively Toll Free: (Prompt 4). US job seekers can find more information about Unisys' EEO commitment here.